Digital Marketing Specialist

3 weeks ago

Malappuram KL IN euphoricoders Full time

Job Title Digital Marketing Specialist All-Rounder We are looking for a highly skilled and versatile Digital Marketing Specialist to develop implement track and optimize our digital marketing campaigns across all digital channels The ideal candidate should be well-versed in all key areas of digital marketing from SEO and PPC to content creation email marketing social media and analytics Key Responsibilities Search Engine Optimization SEO Conduct keyword research and implement on-page and off-page SEO strategies Optimize website structure and content for improved visibility in search engines Perform regular audits and generate SEO performance reports Pay-Per-Click PPC Paid Advertising Create manage and optimize paid ad campaigns Google Ads Meta Ads LinkedIn etc Monitor ad spend CTR CPC and ROI make data-driven decisions for optimization Run A B tests to improve campaign effectiveness Social Media Management Develop and implement content strategies across platforms Instagram Facebook LinkedIn Twitter etc Schedule posts engage with followers and analyze campaign performance Track trends to maximize engagement and brand visibility Content Marketing Plan and create high-quality content including blogs landing pages and video scripts Collaborate with design and development teams to produce relevant multimedia content Ensure content is optimized for both users and search engines Email Marketing Build and execute email campaigns and marketing automation flows Segment lists for personalization and increased engagement Monitor open rates CTR and conversion metrics Marketing Analytics Track measure and report the performance of all digital marketing campaigns Use tools like Google Analytics Google Data Studio and CRM platforms Provide actionable insights based on KPIs and conversion metrics E-Commerce Affiliate Marketing Manage product feeds campaigns and promotions on e-commerce platforms Build and maintain relationships with affiliate partners and influencers Monitor affiliate traffic performance and compliance Qualifications Skills Bachelor s degree in Marketing Communications or a related field 2-5 years of proven experience in digital marketing roles Proficiency in Google Ads Facebook Ads Manager Google Analytics SEO tools Ahrefs SEMrush and email platforms Mailchimp HubSpot Strong understanding of web technologies HTML CMS e g WordPress landing page tools Creative mindset with strong analytical and problem-solving skills Excellent communication and project management skills Job Types Full-time Permanent Pay 10 155 43 - 33 493 13 per month Schedule Day shift Supplemental Pay Performance bonus Work Location In person

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