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Principal Product Marketing Manager
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Job Title Principal Product Marketing Manager - Cybersecurity About Skyhigh Security Skyhigh Security is a dynamic fast-paced cloud company that is a leader in the security industry Our mission is to protect the world s data and because of this we live and breathe security We value learning at our core underpinned by openness and transparency Since 2011 organizations have trusted us to provide them with a complete market-leading security platform built on a modern cloud stack Our industry-leading suite of products radically simplifies data security through easy-to-use cloud-based Zero Trust solutions that are managed in a single dashboard powered by hundreds of employees across the world With offices in Santa Clara Aylesbury Paderborn Bengaluru Sydney Tokyo and more our employees are the heart and soul of our company Skyhigh Security Is more than a company here when you invest your career with us we commit to investing in you We embrace a hybrid work model creating the flexibility and freedom you need from your work environment to reach your potential From our employee recognition program to our Blast Talks learning series and team celebrations we love to have fun we strive to be an interactive and engaging place where you can be your authentic self We are on these too Follow us on and Twitter Role Overview As Principal Product Marketing Manager for Cybersecurity products you will be the linchpin between product sales and marketing owning messaging competitive differentiation sales enablement and GTM strategy You ll combine deep security expertise with a strong commercial lens to drive market adoption and customer engagement The Role As Principal Product Marketing Manager for Cybersecurity products you will be the linchpin between product sales and marketing owning messaging competitive differentiation sales enablement and GTM strategy You ll combine deep security expertise with a strong commercial lens to drive market adoption and customer engagement Key Responsibilities Messaging Positioning Craft compelling differentiated messaging and positioning for DSPM and DLP offerings tailored to CISOs security architects and compliance stakeholders GTM Leadership Drive go-to-market strategy for new product launches and major updates Collaborate with sales demand gen and partner teams to ensure alignment and execution Sales Enablement Develop high-impact content including pitch decks battlecards ROI calculators and objection-handling guides Deliver enablement sessions for sales and SEs Competitive Intelligence Lead competitive analysis and market intelligence for the DSPM and DLP landscape Translate insights into actionable plays for field teams Customer and Analyst Engagement Partner with customer marketing and analyst relations to develop case studies testimonials and third-party validation Product Collaboration Partner closely with product management to influence roadmap based on market feedback use cases and buyer personas Content Development Create technical and business content blogs webinars whitepapers solution briefs that resonates with buyers and supports demand generation Requirements 12 years of product marketing experience ideally in cybersecurity with a focus on data security DSPM or DLP Strong understanding of security buyer personas CISO security architect risk compliance Proven success in B2B product marketing across the full GTM lifecycle from messaging to sales enablement to field execution Ability to distill complex technical capabilities into clear value-oriented messaging Excellent written and verbal communication skills Comfortable operating in a fast-paced matrixed environment Company Benefits and Perks We believe that the best solutions are developed by teams who embrace each other s unique experiences skills and abilities We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day We offer a variety of social programs flexible work hours and family-friendly benefits to all of our employees Retirement Plans Medical Dental and Vision Coverage Paid Time Off Paid Parental Leave Support for Community Involvement We re serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support which is why we prohibit discrimination and harassment based on race color religion gender national origin age disability veteran status marital status pregnancy gender expression or identity sexual orientation or any other legally protected status
