Digital Marketing Executive

3 weeks ago

Mumbai, Maharashtra, India QUARK Full time
Job Description

Job Title: Digital Marketing Executive

Location: Fort - Mumbai, India

Company: Quark Marketing

Salary: 16,000 - 24,000 per month (CTC)

About Us:

Quark Marketing is a forward-thinking marketing agency specializing in ad management, content creation, social media management, and digital strategy. We are passionate about delivering high-performing campaigns and innovative solutions that drive measurable results for our diverse clients.

Job Description:

We are seeking a detail-oriented and results-driven Digital Marketing Executive to lead the planning, execution, and optimization of advertising campaigns across Meta platforms (Facebook & Instagram) and Google Ads. The ideal candidate will have a basic understanding of paid media strategies, campaign analytics, and creative development to deliver exceptional results.

Key Responsibilities:

Develop, implement, and optimize ad campaigns on Meta platforms (Facebook & Instagram) to achieve client goals.

Conduct thorough audience research and build detailed targeting strategies.

Monitor campaign performance metrics (CTR, CPC, ROI, etc.) and implement data-driven optimizations.

Collaborate with creative teams to develop compelling ad creatives and messaging aligned with campaign objectives.

Perform A/B testing on ad creatives, placements, and audience segments to improve campaign effectiveness.

Manage campaign budgets efficiently, ensuring resources are allocated to maximize performance.

Stay updated on Meta platform updates, algorithm changes, and advertising best practices.

Prepare detailed performance reports and actionable insights for internal teams and clients.

Identify opportunities to scale campaigns and introduce innovative strategies to enhance performance.

Qualifications:

Bachelors degree in Marketing, Business, or a related field.

2+ years of experience managing Meta (Facebook & Instagram) ad campaigns.

Proficiency with Meta Ads Manager, Google ads, Business Manager, and analytics tools.

Proven track record of achieving campaign objectives and delivering ROI.

Strong analytical skills with a focus on data-driven decision-making.

Experience with audience targeting, budgeting, and performance optimization.

Excellent collaboration and communication skills.

A proactive mindset and the ability to stay ahead of industry trends.

Freshers accepeted if they are willing to prove themselves.

Perks:

Work on high-impact campaigns for diverse industries.

Access to cutting-edge tools and training in Meta advertising.

A collaborative and creative work environment.

Performance-based incentives and growth opportunities.

Networking with high-profile clients and industry experts.

A supportive team that values innovation and excellence.

Join Quark Marketing to take your expertise in Meta Ads to the next level and drive impactful campaigns that deliver measurable success

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