SEO Analyst

5 days ago

India Cochin Kochi Ernakulam Collabo Full time

Job Description Zartek is hiring an SEO Analyst (13 years) to grow organic traffic and conversions for our websites and a portfolio of client sites. You'll run audits, execute on-page and technical fixes, guide content with data-backed keyword strategies, and report clear impact. You'll collaborate with developers, designers, and account managers to ship measurable improvements fast. Responsibilities - Conduct full SEO audits (technical, on-page, content, links) and build 306090 day roadmaps - Perform keyword research, topic clustering, and competitor/SERP analysis; map keywords to pages - Optimize titles, metas, headers, internal links, images, and structured data (Schema.org) - Partner with dev/design to resolve crawl/index issues, canonicalization, redirects, CWV and page speed - Support site launches/migrations with pre/post SEO QA and risk-free redirect plans - Plan ethical link acquisition (digital PR, partnerships) and manage local SEO/GBP where relevant - Create SEO content briefs; review drafts for search intent, E-E-A-T, and topical depth - Set up and monitor GA4/GSC dashboards; report on KPIs, insights, and next actions to stakeholders - Perform keyword research, competitor analysis, and content gap analysis to identify SEO opportunities. - Conduct on-page optimization including meta tags, headers, URL structure, internal linking, and schema markup. - Manage off-page SEO strategies such as link building, guest posting, and outreach campaigns. - Perform technical SEO audits and coordinate with developers to fix crawl, indexation, and performance issues. - Monitor and report website performance metrics using tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Screaming Frog. - Optimize content in collaboration with content writers to ensure best SEO practices are implemented. - Stay updated with the latest search engine algorithms and SEO trends. - Prepare monthly performance reports with actionable insights and recommendations. - Assist in developing and implementing local SEO and mobile optimization strategies. - Collaborate with marketing and design teams to enhance overall digital visibility. Qualifications - 13 years hands-on SEO experience (agency or product) with proven ranking/traffic wins - Proficiency with GA4, Google Search Console, Screaming Frog (or similar), and Ahrefs/SEMrush - Working knowledge of HTML/CSS basics, sitemaps, robots.txt, canonicals, hreflang, and schema - Comfort collaborating with engineering/design; solid communication and brief-writing skills - Nice to have: Looker Studio, GTM, PageSpeed/Lighthouse, basic SQL/BigQuery, CRO/heatmaps, and CMS experience (WordPress/Webflow/Shopify) Skills: search,seo analyst,seo,design

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