SEO Analyst
9 hours ago
SEO Analyst
Experience: Minimum 2+ years
Job Type: Full-time
Location: Kochi
Job Summary
We are looking for a results-driven SEO Analyst with strong communication skills to develop and implement effective SEO strategies. The ideal candidate should have hands-on experience in on-page, off-page, and content marketing, with the ability to work independently as well as collaboratively within a team.
Key Responsibilities
- Develop and execute SEO strategies to improve organic traffic, rankings, and business leads for assigned clients.
- Implement the latest on-page, off-page, and content marketing strategies to achieve business goals and KPIs.
- Collaborate with SEO leads and reporting managers to support SEO-related requests.
- Create SEO proposals for clients that align with their business goals, industry trends, and search engine algorithms.
- Perform SEO audits, content audits, and technical SEO analysis, providing actionable recommendations.
- Conduct keyword research and develop strategies to improve traffic and rankings.
- Optimize website content and landing pages with targeted keywords, including creating meta tags, H1 tags, canonical tags, etc.
- Work closely with content, design, social media, PPC, and management teams on SEO initiatives.
- Execute outreach-based link-building strategies (e.g., guest blogging, email outreach) and coordinate with internal/external teams for content and placements.
- Prepare and maintain SEO reports using tools like Google Analytics, Google Search Console, and Google My Business.
- Utilize Google Tag Manager for tracking goals and events, coordinating with analytics teams as needed.
- Report regularly to SEO leads and management on traffic improvements, KPIs, and business objectives.
- Stay updated on the latest SEO trends, search engine updates, and integrated marketing practices, applying them to client projects.
Qualifications & Skills
- Minimum 2+ years of proven SEO experience
- Strong knowledge of keyword research, on-page optimization, and link-building
- Proficiency in SEO and analytics tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs)
- Knowledge of Google Tag Manager for goal/event tracking
- Strong analytical and problem-solving skills
- Excellent communication, reporting, and teamwork abilities
- Bachelor's degree in Marketing, Computer Science, or related field preferred
Job Types: Full-time, Permanent
Work Location: In person
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