High Salary General Manager

5 hours ago


Noida, India Ally-eXecutive HR Full time

Indian FMCG Group Co hiring for it's Perfume vertical. A Sales & Marketing professional who keeps the caliber to build business. Has Sharp Strategy not just plan but execute over exceeding target/s.

-Position Title:- General Manager – Sales & Marketing (Perfumes)

-Location:- Noida (Corporate Headquarters)

-Reporting To:- Sr. Vice President (Marketing)

-Reports:- No direct reports

Educational Qualification: - MBA in Marketing (mandatory)

Experience Required:

- 15–20 years of total experience in Sales & Marketing
- 8–10 years must be in the perfume industry
- Strong understanding of premium and luxury segments

Key Skills & Competencies:

- Thorough knowledge of the perfume industry (product, packaging, pricing, competition, market trends)
- Strategic thinking and execution capabilities
- Excellent communication and analytical skills
- Creative mindset for branding, packaging, and product innovations

Primary Objectives:

- To build and scale the Perfume category for the organization

- Lead end-to-end Sales and Marketing operations for perfumes

Key Responsibilities:

- Develop overall product and marketing strategy for perfumes – covering product range, SKUs, pricing, packaging, distribution, and promotion.
- Engage with multiple sales formats to drive product placement and revenue growth.
- Conduct competitive scans and provide market intelligence.
- Oversee consumer research to align with trends and preferences.
- Collaborate with branding and communication agencies for campaigns and creatives.
- Innovate on packaging formats for different occasions and consumer segments.
- Work with perfume vendors for sourcing and development.
- Design and execute sales promotion plans.
- Drive sales tie-ups and partnerships to boost market penetration


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