
Influencer Marketing Specialist
3 weeks ago
About Us
Barcode Entertainment, is a leading influencer marketing agency based in Mumbai. Known for delivering high-impact campaigns for premium brands, Barcode merges creativity with data to drive results. Now expanding globally, we are shaping the future of influencer marketing with strategic insight, innovation, and a deep understanding of digital culture.
Role Overview
As an Influencer Marketing Specialist, you will lead influencer campaign planning and execution, manage client relationships, and act as a strategic partner in aligning influencer activations with brand goals. Youll own influencer sourcing, negotiation, briefing, and performance tracking ensuring campaigns deliver measurable impact and strong brand alignment.
Key Responsibilities
Campaign Strategy & Planning
- Develop influencer strategies that align with brand objectives, target audience, and campaign KPIs.
- Create detailed campaign plans, timelines, and briefing documents for internal and external stakeholders.
Influencer Sourcing & Management
- Identify and onboard relevant nano, micro, and macro influencers across platforms (Instagram, YouTube, etc.).
- Vet influencers based on content quality, engagement, audience demographics, and brand fit.
- Negotiate contracts, deliverables, and budgets while ensuring value and performance.
Campaign Execution
- Brief influencers and guide content creation to ensure adherence to brand tone and creative vision.
- Oversee content approvals, scheduling, and ensure timely execution of deliverables.
- Maintain regular communication with influencers to manage timelines and expectations.
Client & Stakeholder Communication
- Act as a key point of contact for clients and internal teams on all influencer-related matters.
- Present campaign plans and performance updates, addressing feedback proactively.
Reporting & Optimization
- Track campaign metrics (reach, engagement, clicks, conversions, etc.) using analytics tools.
- Compile detailed post-campaign reports with insights and recommendations for improvement.
- Analyze trends and competitor activity to inform future strategies.
Required Skills & Qualifications
- 24 years of experience in influencer marketing, preferably within an agency environment.
- Proven track record in executing influencer campaigns across multiple platforms.
- Strong understanding of influencer tiers (nano to celebrity) and content trends.
- Excellent communication, negotiation, and relationship-building skills.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
-
Marketing Influencer Specialist
3 days ago
Mumbai, Maharashtra, India beBeeInfluencer Full time ₹ 6,00,000 - ₹ 10,00,000Marketing Influencer SpecialistWe are seeking a skilled Marketing Influencer Specialist to join our team. The ideal candidate will be responsible for identifying and reaching out to influencers, handling campaign executions smoothly, coordinating with clients and influencers, and analyzing campaign performance.Key Responsibilities:Identify and reach out to...
-
Marketing Influencer Specialist
20 hours ago
Mumbai, Maharashtra, India beBeeInfluencer Full time ₹ 30,00,000 - ₹ 40,00,000Marketing Influencer SpecialistWe are seeking a creative and driven Marketing Influencer Specialist to develop and execute influencer marketing campaigns across various social media platforms.The ideal candidate will assist in building relationships with influencers, analyzing campaign performance, and driving brand awareness and engagement.Key...
-
Influencer Marketing Specialist
4 days ago
Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 4,50,000 - ₹ 9,00,000Job Title: Influencer Marketing SpecialistWe are seeking an experienced Influencer Marketing Specialist to join our team. This is a fantastic opportunity for someone who is passionate about social media, content creation, and building strong relationships with influencers.Key Responsibilities:Develop and implement influencer marketing campaigns that drive...
-
Business Development Specialist
13 hours ago
Mumbai, Maharashtra, India URPopular - Influencer Marketing Co Full timeJob DescriptionPurpose: Convert engaged prospects into paying clients by leading discovery calls, providing strategic influencermarketing solutions and closing contracts.Key Responsibilities- Conduct detailed discovery calls to understand brand goals and recommend suitable influencermarketing strategies on the spot.- Develop customised proposals, budgets and...
-
Influencer Marketing Specialist
11 hours ago
Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 1,04,000 - ₹ 1,30,878Job Title: Influencer Marketing SpecialistAbout the RoleWe are seeking a highly skilled and motivated Influencer Marketing Specialist to join our team. As an Influencer Marketing Specialist, you will be responsible for managing end-to-end influencer campaigns, including scouting, negotiations, and briefing, as well as final execution and reporting.This is an...
-
Influencer Marketing Specialist
3 days ago
Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 4,00,000 - ₹ 6,00,000Job SummaryThis is a full-time on-site role for an influencer marketing specialist. The position is based in Mumbai.The ideal candidate will be responsible for supporting influencer marketing campaigns, creating and managing relationships with influencers, researching trends, and analyzing campaign performance.The position requires strong analytical skills,...
-
Marketing Influencer Specialist
23 hours ago
Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000**Job Title:** Marketing Influencer Specialist\\Develop and execute strategic influencer marketing plans to drive brand awareness.\Evaluate and select influencers that align with our objectives, ensuring authenticity and relevance.\Collaborate with influencers on campaign ideation, execution, and content creation.\Establish and maintain strong relationships...
-
Influencer Outreach Executive
4 weeks ago
Mumbai, Maharashtra, India TCE - Global Influencer Agency Full timeCompany Description Welcome to The Crazy Entrepreneur (TCE), a leading global influencer marketing MCN and platform that is focused on ROI and intelligence-driven strategies. TCE works with a global community of content creators to help brands maximize their reach, lower marketing costs, and grow their business. With a powerful influencer marketing...
-
Mumbai, Maharashtra, India Beco Full timeJob Title : Senior Influencer Marketing Specialist Experience : 2+ Years in Influencer MarketingAbout Beco:- At Beco, we create everyday home and kitchen products using natural ingredients and sustainable alternatives.- Our mission is simple: better products for you, without harming the environment.About the Role:- We are seeking a Senior Influencer...
-
Marketing Influencer Specialist
3 days ago
Mumbai, Maharashtra, India beBeeInfluencer Full time ₹ 10,00,000 - ₹ 15,00,000Job OpportunityWe are seeking a talented individual to spearhead our influencer marketing efforts, driving brand awareness and business growth through strategic partnerships with social media influencers.Key Responsibilities:Identify and collaborate with influential personalities across various categories to amplify our brand presence.Develop and execute...