Inside Sales Executive

About Brainberg

Brainberg Knowledge Solutions Pvt. Ltd. is an umbrella company providing services to

harness the potential of Human endeavor across domains.

Under our flagship brand Traitfit, we provide a rich repository of scientifically validated

assessments catering to Corporates and Academic Institutions.

We help clients make their processes more effective & efficient by giving customizable

psychometric solutions for issues related to Employability, Hiring, Learning and

Development, Organizational Development, and Training. We cater to more than 100+

clients across India and the Gulf Region.

Our second Flagship brand Whizqiz addresses the need to enhance the learning

potential of students in schools by better identification of learning potential through our

scientifically validated psychometric assessments. Whizqiz products have been heavily

researched and our Career Guidance Test has been used across schools both in India

and Gulf regions.

Apart from these two major engagements, our core team of psychologists is actively involved in consulting and counseling for Mental Well-being services.

Details:

Department: Marketing

Position: Inside Sales Executive

Base Location: Pune

Role Overview

We are seeking a motivated and dynamic Inside Sales Executive to support our business

growth through effective lead generation, nurturing, and appointment setting. This role requires

strong communication, analytical skills, and the ability to work in a fast-paced B2B environment

while leveraging the latest sales and marketing technologies.

Requirements

- Education: Bachelor's /Master degree in Marketing, Business, or related field.
- 2–3 years of experience in lead generation, appointment setting, or sales/marketing operations.
- Proven experience in lead generation, nurturing, and management, preferably in a B2 environment.
- Familiarity with the latest sales and marketing technologies (LinkedIn sales navigator, Zoho CRM, Marketing automation platforms.
- Experience executing email campaigns and leveraging automation tools.
- Proficiency in identifying and prospecting key decision-makers across industries.
- Strong discipline in follow-ups and relationship building.
- Above-average proficiency in MS Excel (macros, pivot tables, lookups, etc.).
- Excellent business communication skills (verbal and written).
- Strong team coordination/management capabilities.

Functional/Behavioral Competencies

- Analytical Mindset
- Attention to Detail
- Time Management
- Communication & Collaboration
- Adaptability
- Proactive Initiative
- Curiosity & Continuous Learning

Key Responsibilities:

Planning & Alignment

Collaborate with Solutions Specialists and Marketing teams to align lead generation

activities with overall pipeline objectives.

Lead Generation & Outreach

Generate qualified appointments with decision-makers through multiple channels,

including email campaigns, LinkedIn outreach, and other B2B lead generation strategies

(India & Global markets).

Lead Management

Manage the end-to-end lead lifecycle, ensuring accurate data entry, segmentation, and

tracking in Zoho CRM.

Conduct consistent and structured follow-ups with prospects to nurture leads and

convert them into opportunities.

Campaign Execution

Execute and manage email campaigns using tools like Mautic, HubSpot, or similar

platforms, including automation workflows and A/B testing.

Optimization & Analysis

Create, analyze, and optimize sales processes for more effective and faster lead

generation.

Analyze lead performance metrics to evaluate ROI, identify trends, and recommend

improvements.

Reporting & Review

Prepare and share lead generation reports, pipeline updates, and performance insights

with management.

General Execution

Adapt to a fast-paced environment and manage execution of plans within strict

deadlines.

About the Job:

- Mode of Work – On-site
- Working Hours – 10:00 am – 6:00 pm
- Working Days – 5 Days a Week
- (Ifthere is a requirement, Saturday might also be working)
- Location – Prabhat Road, Pune

Contact us:

- Email Id: jobs@traitfit.com
- Mail Subject Ref: Marketing Team | Inside Sales Executive

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