(High Salary) Product Marketing Manager

1 week ago


Hyderabad, India Phenom People Full time

Job Description Key Responsibilities: - Conduct detailed market, pricing, and competitive research to identify trends and opportunities. - Analyze large, complex, and unstructured datasets to uncover insights and potential data stories for marketing campaigns. - Evaluate and recommend updates to marketing collateral including web pages, videos, documentation, and competitive intelligence materials. - Participate in or analyze sales and customer/prospect meeting recordings to derive actionable recommendations that strengthen vendor positioning. - Use data analytics to assess the effectiveness of marketing campaigns and activities relative to business objectives, recommending improvements where needed. - Support website content management and optimization to enhance discoverability through SEO and other search strategies. - Collaborate with product marketers, sales teams, and leadership to align insights with strategic marketing initiatives. Requirements: - Proven experience conducting market and competitive research and delivering data-informed recommendations. - Strong analytical skills with the ability to interpret large datasets and identify actionable insights. - Demonstrated ability to update and optimize web content for improved visibility and engagement. - Experience in content creation, including documentation, videos, and competitive intelligence assets. - Excellent communication skills with the ability to present findings clearly to technical and non-technical stakeholders. - Proficiency in assessing and measuring marketing performance metrics to guide strategic decisions. Preferred Experience: - Experience speaking at industry events and participating in webinars. - Ability to deliver in-depth product demos that effectively communicate product value and differentiation. - Proven track record in conducting win/loss analyses and creating internal and external win reports.



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