Social Media

Job Title Social Media Manager Company Three Walls Private Limited Location Kottayam Reporting To Business Development Manager BDM Job Summary The Social Media Manager will manage digital presence across Instagram Facebook and YouTube while executing comprehensive on-site branding strategies This role combines content creation graphic design site documentation and strategic social media management to support the company s goal of acquiring projects through digital marketing channels Key Responsibilities 1 Social Media Account Management Manage company accounts on Instagram Facebook and YouTube Respond to comments messages and inquiries promptly Track engagement metrics and follower growth across all platforms Ensure consistent brand voice and professional representation 2 Content Creation Production Shoot high-quality photos and videos for social media uploads Create engaging reels stories and video content showcasing projects Edit videos and photos for optimal social media performance Document all construction milestones and ceremonies with branded elements 3 Graphic Design Marketing Materials Create company brochures and marketing collateral using Canva Design social media posts infographics and promotional materials Develop branded content templates for consistent visual identity Prepare one-page brochures for distribution at site events 4 Site Travel Event Documentation Travel regularly to different construction sites for content creation Document and coordinate branding for key ceremonies Stone Laying Ceremony Capture clients with branded flex backdrop document ceremony details collect video testimonials Door Frame Erection Ceremony Photograph decorated door frames document pooja activities capture client interactions House Warming Ceremony Document events network with attendees collect testimonials Ensure proper branded setup flex boards chairs with covers signage at all events Coordinate with site teams to maintain labor dress code standards branded t-shirts safety helmets 5 Content Scheduling Consistency Develop and execute monthly content calendars for all platforms Schedule posts to maintain 3-5 posts per week consistency Plan content around project milestones and ceremonial events Maintain regular engagement with audience 6 Brand Implementation Standards Ensure branded name boards with lighting are prominently displayed at project sites Coordinate branded uniform distribution company t-shirts safety gear Supervise branded setup for ceremonies flex boards chair covers creative props Collect client testimonials and encourage Google reviews with project photos 7 Post-Project Activities Collect authentic client testimonials with guidance for engaging responses Request and facilitate Google reviews with completed project images Create portfolio content showcasing before after transformations Document completed projects for marketing use Required Skills Qualifications Technical Skills Proficiency in digital camera operation and mobile photography videography Video shooting and editing capabilities for reels and social content Advanced skills in Canva for graphic design and marketing materials Knowledge of social media scheduling tools and analytics Professional Skills Minimum 0-2 years experience in social media management construction architecture preferred Creative mindset with strong visual storytelling abilities Excellent organizational skills for event coordination and content planning Willingness to travel frequently to various project sites Strong communication skills for client interaction and testimonial collection Preferred Qualifications Understanding of construction industry processes and terminology Experience with event coordination and branding implementation Basic knowledge of photography composition and lighting Performance Metrics KPIs Social Media Growth 30 increase in engagement 25 follower growth annually Content Consistency 100 adherence to monthly content calendar execution Lead Generation 10 qualified monthly leads through social media channels Event Documentation Complete coverage of all ceremonies and milestones Client Testimonials Collection of video testimonials and Google reviews from each project Brand Standards Consistent implementation of branding guidelines at all sites and events Additional Responsibilities Maintain event coordination kits with branded materials for ceremonies Collaborate with BDM to convert social media leads into project inquiries Conduct periodic branding audits to ensure standards compliance Train site teams on proper branded presentation during content creation Coordinate with project managers for optimal timing of ceremony documentation Send in Your CV Portfolio only to -thegreenasheville gmail com Candidates from Ernakulam will be preferred Job Type Full-time Pay 12 292 53 - 25 000 00 per month Work Location In person