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About Us Founded in 2014 by Amit Khatri and Gaurav Khatri Noise was born with a bold mission-to democratize connected lifestyle technology for every Indian With an unwavering focus on consumer-first innovation this homegrown brand has consistently pushed boundaries introducing industry-defining breakthroughs across wearable tech audio and connected devices Today with a vibrant community of over 40 million users Noise is India s 1 smartwatch brand and the 2 brand in Truly Wireless Audio-a testament to its relentless pursuit of excellence Noise s journey of innovation and impact has earned recognition both nationally and globally with prestigious honors including the Economic Times Startup Award 2022 Forbes Leadership Awards 2023 Red Dot Design Award 2024 and Mobile India Awards 2025 In a landmark moment Noise recently welcomed global audio giant Bose as a strategic investor marking a bold step forward in its mission to redefine the future of audio and connected tech on a global scale Join us as we continue to shape the sound of tomorrow Your Will Be s We are looking for a dynamic consumer-obsessed Product Marketer to shape the future of our category portfolio This is not a maintenance role - it s a core growth role You ll be responsible for unlocking disproportionate growth by crafting and executing forward-thinking strategies rooted in consumer insight product innovation and sharp design sensibility The ideal candidate blends strategic thinking creative intuition and executional excellence - someone who deeply understands consumers obsesses over visual and product design and knows how to translate insight into action across the value chain Category Strategy Planning Develop and execute a comprehensive growth strategy for the category Own the annual business plan and category roadmap aligned with company goals Spot growth opportunities and whitespace using sharp market consumer and channel intelligence Product Portfolio Management Be the category s design conscience - from product ID and packaging to digital communication and in-store presence Work closely with design teams to ensure every consumer touchpoint is visually inspiring and aligned with our brand DNA Bring a strong understanding of Gen Z visual culture design trends and storytelling formats Product Positioning GTM Execution Define unique positioning strategies for products in the category Collaborate with marketing sales and trade teams to ensure consistent messaging and execution Demand Generation Drive demand creation through integrated marketing campaigns and activations Constantly track trends tech shifts and competitor moves to inform product decisions Consumer Insights Analytics Conduct and analyze market research to understand consumer needs behaviors and preferences Use insights to refine strategy messaging and product development Design Sensibility Visual Aesthetics Be the category s design conscience - from product ID and packaging to digital communication and in-store presence Work closely with design teams to ensure every consumer touchpoint is visually inspiring and aligned with our brand DNA Bring a strong understanding of Gen Z visual culture design trends and storytelling formats The Ideal Noisemaker 5-8 years of experience in category management product marketing or brand-building roles ideally in high-growth or consumer-obsessed environments A growth-first mindset - someone who sees the category dashboards as their personal scoreboard A deep marketing mind - someone who thinks brand user and market not just specs and features Proven track record in managing product portfolios and launching new products Strong aesthetic and design sensibility - the ability to judge what will appeal to a Gen Z audience A keen eye for design visual storytelling and user experience Experience or demonstrated ability to work in ambiguous high-growth environments where clarity must be created not found Prior experience in consumer tech FMCG or youth-led brands is a plus Strong project management cross-functional leadership and stakeholder influencing skills