Crm Cum Digital Marketing Executive

4 weeks ago

Patiala PB IN ESGI Tools Pvt Ltd Full time

Key Responsibilities 1 Digital Marketing Social Media Advertising Plan and execute digital marketing campaigns across platforms Google Ads Facebook Instagram LinkedIn etc Create schedule and manage engaging content for social media platforms Monitor campaign performance and optimize for better ROI using analytics tools Coordinate with graphic designers and content creators for digital creatives and ad copies Stay updated with the latest trends and algorithm changes in social media and digital advertising 2 CRM Management Maintain and update the CRM database to ensure accurate and up-to-date customer records Segment customer data for targeted marketing and communications Track customer interactions and behaviors to support personalized marketing efforts Monitor CRM analytics and generate reports on campaign performance and customer engagement 3 Exhibition Event Coordination Coordinate with internal teams and external vendors for exhibition planning and execution Handle pre-event preparations including logistics booth design promotional materials and lead generation tools Oversee event setup and provide on-site support during exhibitions Capture leads at events and ensure timely follow-up through CRM systems Analyze post-event metrics to evaluate ROI and effectiveness 4 Collaboration Communication Collaborate with sales product and design teams to align marketing efforts Communicate with vendors agencies and partners for campaign and event execution Prepare regular reports and presentations for management on campaign and event performance Key Skills and Qualifications Bachelor s degree in Marketing Business Communications or related field BBA MBA Fresher 1-2 years of experience in digital marketing and CRM systems Marketing Professional Specialized in B2B Marketing Digital Marketing Brand Management Business Development Event Management and CRM operations Strong project management and organizational skills Excellent communication and interpersonal abilities Experience in coordinating trade shows exhibitions or marketing events is a plus Creative mindset with analytical skills to interpret data and optimize performance Job Types Full-time Permanent Fresher Pay 17 000 00 - 25 000 00 per month Benefits Cell phone reimbursement Health insurance Leave encashment Life insurance Provident Fund Schedule Day shift Weekend availability Supplemental Pay Yearly bonus Work Location In person

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