Global Social Media Paid Manager
6 days ago
Job Description We are seeking a highly skilled and results-oriented Global Social Media Paid Manager to lead and optimize paid social media campaigns across a global scale. This is a crucial role for a professional with extensive experience in B2B social media advertising, particularly on platforms like LinkedIn and Meta. You will be responsible for managing substantial budgets, optimizing campaigns for performance, leading a team, and interacting directly with international clients to drive measurable results. Key Responsibilities - Strategize, execute, and optimize global paid social media campaigns primarily on LinkedIn and Meta (Facebook/Instagram) platforms. - Manage and distribute substantial advertising budgets effectively to maximize ROI across various campaigns. - Utilize social media management platforms and project management tools like Jira or Workfront to ensure efficient campaign execution and workflow. - Monitor and maintain adherence to SLAs (Service Level Agreements) and campaign guidelines. - Conduct in-depth social media analytics to track campaign performance, derive actionable insights, and implement continuous optimization strategies. - Lead and manage a team, providing guidance, mentorship, and fostering a high-performance environment. - Engage directly with international B2B clients to understand their objectives, present results, and build strong relationships. - Implement social listening and monitoring strategies to inform content and campaign adjustments. Required Skills & Experience - A minimum of 7 years of experience in paid social media campaign management. - Proven expertise in running paid campaigns on LinkedIn and Meta (Facebook/Instagram). - Strong background in B2B social media paid advertising. - Proficient in social media management tools. - Experience with project management tools such as Jira or Workfront. - Demonstrated ability to follow and maintain SLAs and campaign guidelines. - Advanced skills in social media analytics and campaign optimization. - Experience with budget distribution for large-scale advertising initiatives. - Proven track record of client interaction and relationship management, particularly with international clients. - Experience in team handling and leadership. - Familiarity with social listening and monitoring techniques.
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