Senior Executive

3 weeks ago

Mumbai Maharashtra, India PURPLLE Full time

Location Vikhroli Mumbai Department Brands - Good Vibes Role Senior Executive - Influencer Marketing Who You Are An energetic enthusiastic person who wants to get exposure in one of the hottest spaces in marketing right now - Influencer Marketing A social media savvy person who lives and breathes content and has a keen sense of the latest trends on social media Someone who s able to build and strengthen relationships with our portfolio of 100 influencers A self-starter who wants to accelerate their career path while making great content along the way What You ll Be Doing Identify social media influencers Youtube and Instagram and onboard them basis metrics like reach engagement and views Co-create with our influencers to make content that is highly authentic and relevant to end-consumers Understand the latest trends in video content across platforms and work with influencers to understand how it can be adapted to our specific use cases Look to continuously improve the benchmarks in terms of content quality and content efficiency metrics such as views clicks etc Work with internal teams to plan and execute brand campaigns using influencers Help get operational things executed well such as coordination dispatching tracking What Skills You Should Have Savvy social media user in tune with beauty trends and influencers Strong organizational skills and ability to multi-task Excellent communication and writing skills in English Great communication skills to effectively work with influencers Fluency in languages like Hindi Tamil Telugu Malayalam Bangla Assamese would be a bonus Basic knowledge of tools like Powerpoint and Excel

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