Sr Data Analyst

Job Description About The Company Ruder Finn India is a leading global communications agency renowned for its innovative approach to public relations, digital marketing, and integrated communications. With a commitment to delivering impactful strategies and measurable results, Ruder Finn India serves a diverse portfolio of clients across various industries including technology, healthcare, consumer goods, and more. The agency prides itself on fostering a collaborative and dynamic work environment that encourages creativity, data-driven decision-making, and continuous learning. Recognized for its award-winning campaigns and strategic insights, Ruder Finn India is dedicated to helping brands build meaningful connections with their audiences and achieve sustainable growth. About The Role Location: PAN India, Fully Remote Ruder Finn India is seeking a highly skilled and motivated Senior Data Analyst (Data Analyst III) to join its Emerging Technology & Analytics team. This role offers an exciting opportunity for professionals passionate about data, analytics, and storytelling to contribute to high-impact projects across various sectors such as consumer, technology, and healthcare. As a key member of the team, you will work closely with the Chief Technology Officer and collaborate with multiple account teams to develop insights that influence strategic decision-making. The ideal candidate will be a digital native with a deep understanding of data visualization, web analytics, social media metrics, and predictive modeling, with a focus on connecting data insights to business objectives. This position provides a platform to work on innovative projects, enhance your technical skills, and play a vital role in the agency's growth trajectory. Qualifications To be successful in this role, candidates should possess a strong educational background and relevant experience, including: - Bachelor's Degree in business analytics, computer science, marketing, psychology, advertising, or related fields preferred. - Minimum of 4 years of experience in an agency or in-house environment as a data or research analyst. - Proficiency in writing complex Boolean queries and operating media and data analytics tools such as Cision, Brandwatch, Rival IQ, Meltwater, Signal AI, among others. - Expertise in Excel, Google Sheets, Google Analytics, and familiarity with data visualization platforms like Tableau, Power BI, or Google Data Studio, along with SQL skills. - Knowledge of statistical computing languages such as Python, R, or familiarity with AWS is highly desirable. - Experience in data modeling, developing custom models, and working with large datasets. - Experience with contemporary language models (e.g., ChatGPT, Bard) and working with large language models (LLMs) is a plus. - Excellent problem-solving abilities, creative thinking, and strong data processing skills. - Strong project management skills with the ability to multitask in a fast-paced environment. - Exceptional verbal and written communication skills in English. Responsibilities The Senior Data Analyst will be responsible for a variety of tasks aimed at deriving actionable insights from complex data sets and supporting strategic initiatives. Key responsibilities include: - Collaborate with the global Emerging Technology & Analytics team on research projects related to new business opportunities and client mandates, involving sourcing, analyzing, and reporting data aligned with business objectives. - Deliver comprehensive market and audience intelligence reports, including social and digital landscape analysis, sentiment analysis, keyword research, search performance, and competitor analysis such as share of voice and message pull-through. - Design measurement frameworks, set up searches using Boolean queries, and develop dashboards to visualize data insights effectively. - Create client-facing reports and presentations that translate complex data into clear, actionable insights. - Support the development of predictive models and data-driven strategies to inform campaign planning and client recommendations. - Stay updated on emerging analytics tools, methodologies, and industry trends to continuously enhance analytical capabilities. - Work closely with cross-functional teams to ensure data accuracy, integrity, and compliance with privacy standards. - Assist in training and mentoring junior team members, fostering a culture of continuous improvement and knowledge sharing. Benefits Ruder Finn India offers a competitive benefits package designed to support the well-being and professional growth of its employees. Benefits include flexible working arrangements, health insurance coverage, opportunities for continuous learning and development, performance-based incentives, and a collaborative work environment that encourages innovation. The company values diversity and inclusion, providing a supportive atmosphere where every team member can thrive and contribute meaningfully. Additionally, employees have access to various wellness programs and resources aimed at promoting a healthy work-life balance. Equal Opportunity Ruder Finn India is an equal opportunity employer committed to fostering an inclusive environment for all employees. We celebrate diversity and are dedicated to providing equal employment opportunities regardless of race, gender, age, religion, sexual orientation, disability, or any other characteristic protected by law. We believe that a diverse workforce enhances our creativity, innovation, and overall success, and we are committed to creating a workplace where everyone feels valued, respected, and empowered to contribute to our shared goals.