Account Based Research

4 weeks ago

Mumbai, Maharashtra, India Pepper Content Full time
Pepper Content (www.peppercontent.io) is building a global content marketplace that brings companies and content creators together to scale up content creation processes across 75+ content verticals and 150+ content categories. Over the past 5 years, over 100,000+ freelance content creators have applied to be part of the Pepper network of which we work with the top 5% of talent, and on the other end - we work with over 2500+ customers like Amazon, Adobe, Google, HDFC Bank, Adani, and the majority of the startup ecosystem.

We are building a global SaaS-enabled marketplace for fast-growth SMB, mid-market, and enterprise customers that helps marketers manage all their activities ranging from content creation to workflow management and content distribution.

We're looking for someone who is enthusiastic, comfortable with uncertainty, flexible, great with people, understands our technical vision, and isn't afraid to roll up their sleeves and get their hands dirty. Every day is an opportunity to bring your vision to life, and to expand, learn, and grow. No idea is left unconsidered. No voice is left unheard.

Key Responsibilities:

- Assist in the execution of marketing campaigns across digital channels, including social media, email, and content marketing.
- Conduct market research to identify potential leads and opportunities for outreach.
- Perform cold calling to potential clients to introduce our products/services and generate interest.
- Support the creation of marketing materials, such as emails, brochures, and social media content.
- Collaborate with the sales team to follow up on leads generated through marketing efforts.
- Manage and update customer relationship management (CRM) software with lead information and activity.
- Contribute to content creation efforts, including writing blog posts, social media updates, and email campaigns.
- Help plan and execute promotional events, webinars, and other marketing activities.
- Assist in SEO efforts, including keyword research and content optimization.
- Provide general support to the marketing team on various projects and initiatives.

Qualifications:

- Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
- Excellent verbal communication skills with confidence in cold calling and outbound marketing.
- Basic understanding of marketing concepts, including digital marketing, content creation, and lead generation.
- Strong writing skills with the ability to create engaging content.
- Familiarity with CRM tools and marketing platforms (e.g., HubSpot, Salesforce) is a plus.
- Self-motivated, with the ability to work independently and as part of a team.
- Strong organizational skills and attention to detail.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Experience with social media platforms and marketing tools (e.g., Google Analytics, Hootsuite) is advantageous.

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