Seo And Paid Ads Executive

2 days ago

Gandhinagar GJ IN Swan investment Full time

Position SEO and Paid Ads Executive Experience 2 Years Employment Type Full-Time Job Overview We are seeking a results-driven SEO and Paid Ads Executive with at least 2 years of hands-on experience to join our dynamic marketing team The ideal candidate will be responsible for implementing effective search engine optimization SEO strategies and managing paid advertising campaigns across platforms like Google Ads Meta Ads Facebook Instagram LinkedIn and others Key Responsibilities SEO Responsibilities Conduct keyword research and competitive analysis to guide content strategy Optimize website content meta tags URLs and images for better rankings Monitor and improve organic search rankings and website performance using tools like Google Analytics Search Console SEMrush or similar Develop link-building strategies to improve domain authority Perform regular technical SEO audits and recommend fixes Collaborate with content writers and web developers for on-page and off-page optimization Paid Ads Responsibilities Plan execute and manage PPC campaigns across Google Ads Meta Facebook Instagram LinkedIn etc Conduct A B testing for ad creatives and landing pages Optimize campaigns for performance KPIs such as CTR CPC CPA ROAS and conversion rates Monitor budget and adjust bids to gain better ROI Generate weekly monthly reports to measure performance and suggest improvements Conduct market research and competitor analysis to identify trends and opportunities Manage email marketing campaigns including designing sending and analyzing email performance Coordinate with the content design and development teams to ensure cohesive marketing efforts Prepare and present detailed reports on campaign performance and KPIs Required Skills and Qualifications Bachelor s degree in marketing Communications Business or a related field Minimum 2 years of proven experience in SEO and Paid Ads Google Ads Meta etc Strong understanding of current SEO practices Google algorithms and paid media strategy Experience with tools such as Google Ads Meta Ads Manager Google Analytics GA4 Search Console SEMrush Ahrefs and Google Tag Manager Analytical mindset with strong Excel reporting skills Ability to manage multiple campaigns and deadlines effectively Creative thinking and problem-solving abilities Nice-to-Have Skills Proficiency in English Experience with affiliate marketing or influencer marketing campaigns Experience running Google Ads and Facebook Meta Ads with a focus on performance and lead gen Proficiency with SEO tools Ahrefs SEMrush Screaming Frog Google Search Console Google Analytics Solid knowledge of HTML CSS basics WordPress and schema markup What We Offer Competitive salary and performance-based incentives A collaborative and innovative work environment Opportunities for professional development and training How to Apply Interested candidates can send their resume and portfolio to swaninvestment1910 gmail com Job Type Full-time Schedule Day shift Work Location In person

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