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2 days ago

Chandigarh, India ProofHub Full time

Job Description Key Responsibilities: - Product Analysis: Conduct detailed analysis of product performance, including user engagement, usage patterns, and key performance indicators (KPIs). - Customer Feedback: Gather, synthesize, and analyze customer feedback from surveys, reviews, and direct feedback to identify pain points and areas for improvement. - Competitive Analysis: Monitor and analyze competitor products, features, and market trends to identify emerging opportunities and threats. - Market Research: Stay up-to-date with industry trends, emerging technologies, and customer preferences to help shape the product strategy. - Data Interpretation: Translate product performance data into actionable insights and recommendations for product enhancements and new features. - Feature Prioritization: Work with the product management team to prioritize and define features based on data-driven insights. - User Persona Development: Assist in the development and refinement of user personas to guide product development and marketing initiatives. - A/B Testing: Plan, execute, and analyze A/B tests to assess the impact of product changes and new features. - Product Documentation: Create and maintain product documentation, including requirements, user stories, and feature specifications. - Cross-Functional Collaboration: Collaborate with cross-functional teams, including engineering, design, and marketing, to ensure product alignment and successful product launches. - Reporting: Prepare and present regular reports and dashboards to communicate product performance, insights, and recommendations to stakeholders. Qualifications: - Bachelor's degree in Business, Marketing, Computer Science, or a related field (Master's degree preferred) - Proven experience in product analysis or a related role with a history of contributing to product improvements - Proficiency in data analysis tools and techniques, such as Excel, SQL, and data visualization tools - Strong analytical and problem-solving skills with the ability to turn data into actionable insights - Familiarity with product management methodologies and development processes - Excellent communication and collaboration skills - Familiarity with user research methods and tools is a plus - Experience with A/B testing and experimentation platforms is a plus - Certification in product management or related fields is a plus

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