Assistant Manager

Job Description

Ready to build the future with AI
At Genpact, we don't just keep up with technology-we set the pace. AI and digital innovation are redefining industries, and we're leading the charge. Genpact's AI Gigafactory, our industry-first accelerator, is an example of how we're scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies most complex challenges.

If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what's possible, this is your moment.

Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions - we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook.Inviting applications for the role of Assistant Manager, Adobe Experience Platform (AEP) Developer
In this role, you will support the Adobe Experience Platform Developer codes, configures, tests, and debugs new campaigns, including data configuration, email distributions, audience creation, and utilization of capabilities in the Adobe Experience Platform. He/ She will be responsible for developing journeys in Adobe Journey Optimizer (AJO), implementing personalized and dynamic messages in Adobe Target and Campaign. Has experienced in advanced segmentation, reporting and analytics, and data configuration. He/ She should have a fair understanding of the end of end Omnichannel Marketing/ Campaign Operations process.

Responsibilities
.Relevant experience
.Understand, customize, and optimize the entire campaign management process, to include new campaign requirements, production execution and quality control
.Configure journeys, including Data Sources, Events and Actions
.Build, test and orchestrate omnichannel Journeys and deliver personalized offers including personalization and dynamic content across different channels (email, SMS, Push)
.Expert level understanding of the different built-in actions to send messages designed in Journey Optimizer or create custom actions if a third-party system is being used to send messages
.Build audience segments and implement the same in the journey's in AJO
.Performs day-to-day marketing activities including, campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns
.Build API's, Data Model, Data Schemas, Input form, Delivery templates, webapp, Coupon, Message center, IP whitelisting and User management
.Ability to investigate and troubleshoot issues in Adobe campaign & Journey Optimizer workflows
.Designing custom formula fields, workflows, field validation rules, and approval processes for automated alerts, field updates, and email generation
.Responsible for the development in Adobe Campaign which included creation of schemas, input forms and workflows
.Provide technical assistance to team members on issues and logic of the campaign
.Develop end-to-end solutions for complex campaigns (with potential optimization testing) to deliver personalized customer communications (social & email)
.Design & Develop A/B tests and personalization functionality utilizing Adobe Target
.Maintain best practices for Marketing Automation Platforms, including troubleshooting, naming conventions, list management, etc.

Qualifications we seek in you
Minimum Qualifications / Skills
.Any Graduate degree
.Able to develop journeys in AJO independently is a must
.Solid business acumen including a good sense of how a well-integrated Adobe Experience Platform should be to improve business
.Experience with one or more leading marketing automation platform like HCL Unica, SFMC, PEGA, etc marketing Solutions would be advantageous
.Experience with responsive website design and various forms of online marketing including mobile, social, content, email, etc.
.Looking for a self-motivated, responsive professional with a problem-solving and solution-oriented mindset.
.Must have solid organizational and communication skills (verbal and written).
.Should be able to learn quickly, manage change effectively, and work independently and within a team environment
.Comfortable liaising with multiple external stakeholders

Preferred Qualifications/ Skills
.Good data visualization skills would be beneficial
.Highly strategic and able to uncover and understand business needs
.Preferred certifications in Adobe Campaign, Adobe Experience Platform
.Technical expertise in Adobe Target and Adobe Analytics is highly desirable
.Deep knowledge of modern client-side technologies, such as HTML, CSS, and JavaScript
.Knowledge of JXON, JSON, JSSP, E4X, XML, DOM
.Should be excited to learn new technologies and identify new opportunities.
.Have worked in a Banking and Finance domain
.Six sigma certified

Why join Genpact
. Lead AI-first transformation - Build and scale AI solutions that redefine industries
. Make an impact - Drive change for global enterprises and solve business challenges that matter
. Accelerate your career-Gain hands-on experience, world-class training, mentorship, and AI certifications to advance your skills
. Grow with the best - Learn from top engineers, data scientists, and AI experts in a dynamic, fast-moving workplace
. Committed to ethical AI - Work in an environment where governance, transparency, and security are at the core of everything we build
. Thrive in a values-driven culture - Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress
Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up.
Let's build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.
Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a %27starter kit,%27 paying to apply, or purchasing equipment or training.