Paid Ads Specialist

15 hours ago

Mohali Punjab Delhi, India Dee 2 Cee Brands Private Limited Full time

Paid Ads Specialist Google Social Media Ads We are seeking an experienced and results-driven Paid Ads Specialist to manage optimize and scale our digital advertising campaigns This role involves strategy execution and performance tracking of paid ad campaigns to drive ROI and lead generation Responsibilities - Create manage and optimize paid ad campaigns across Google Ads Facebook Instagram Ads and other platforms - Conduct keyword research and audience targeting - A B test creatives and landing pages to improve conversion rates - Track KPIs and prepare performance reports - Recommend budget adjustments based on campaign performance - Stay up to date with platform updates and best practices Requirements - Hands-on experience managing paid ads - Proficiency with Google Ads Meta Ads Manager and possibly others LinkedIn etc - Strong understanding of digital marketing metrics CPC CPA ROAS CTR - Experience with Google Analytics UTM tracking and conversion tracking - Ability to work independently and meet deadlines Bonus Experience in eCommerce SaaS or lead generation campaigns ref updazz com

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