Assistant Manager/manager

3 weeks ago


Pune, Maharashtra, India Firstcry Full time

Roles and responsibilities - In a sea of app push notifications and whatsapp messages that flood a customer s phone daily we re looking for someone who can write engaging and thoughtful copy that grabs the customer s attention and helps drive sales for FirstCry- Proactively research and stay on top of current affairs pop culture the latest trends on social media the competitor landscape use all of these inputs to craft communication that is concise compelling and resonates with mothers - the core TG on FirstCry- Explore and experiment with different tones of voice and use AI tools not to generate but to sharpen communication- Constantly innovate ideas to enhance content quality and effectiveness - Ensuring all communication crafted meets standards of impeccable grammar and is free from any typo errors - attention to detail in all written communications is paramount there is no room for mistakes - Collaborate with designers to generate creative requirements for Push Notifications Whatsapp campaigns- Work with CRM team members as well as other teams within the Marketing team at FirstCry to gain a deeper understanding of the key drivers of business and sale events ref updazz com



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