Manager - Marketing (5-8 Yrs) Udaipur/rajasthan (marketing/pr/advertising)

2 weeks ago

Udaipur Rajasthan, India Quordle Consulting Full time

KEY RESPONSIBILITIESStrategy Planning - Develop and own the end-to-end marketing strategy aligned with business goals-across retail B2B government and international verticals - Design marketing roadmaps for key seasons new product launches partnerships and regional campaigns - Set measurable objectives KPIs and feedback loops to optimize campaigns and track ROI Branding Awareness - Shape brand voice and messaging for farmers governments and global stakeholders - Develop narratives that convey impact innovation and sustainability using creative and data-driven storytelling - Lead brand consistency across product packaging field collaterals digital content and presentations Digital Content Marketing - Oversee all digital activities including social media strategy content planning newsletters and email campaigns - Coordinate with the social media agency and internal external content creators for post quality and cadence - Monitor performance across platforms LinkedIn Instagram X Facebook and course-correct as needed Offline On-Ground Marketing ATL BTL - Plan and manage ATL BTL campaigns such as rural activations distributor branding exhibitions and demo days - Coordinate with internal sales teams and external vendors to ensure effective on-ground execution - Standardize and continuously upgrade marketing collaterals banners posters brochures product displays Media PR - Identify opportunities for company to be featured in media podcasts industry panels and startup showcases - Build relationships with relevant journalists and publications in agri-tech climate and sustainability - Coordinate press releases founder interviews and recognition applications Team Agency Management- Collaborate with and manage external agencies social media website PR and freelancers - Work with the internal graphic designer and support hiring execution roles for content writing social media management and field activation Create SOPs and playbooks for repeatable marketing operations QUALIFICATIONS EXPERIENCE - Bachelor s Master s degree in Marketing Business Communication or related fields - 5-8 years of experience in startup marketing or brand leadership ideally in agri-tech climate-tech FMCG or social impact sectors - Proven track record in executing multi-channel marketing campaigns and building brands from scratch - Proficiency in digital tools Social Media Mailchimp or Similar Email Marketing Tools Canva Adobe Google Analytics SEO basics - Experience in managing agencies freelancers and cross-functional coordination PREFERRED SKILLS TRAITS - Strong strategic thinking with an eye for detail and storytelling- Excellent communication written verbal in English and Hindi regional language familiarity is a plus- Creative mindset paired with execution discipline- Data-informed outcome-driven and growth-oriented- Comfortable operating with ambiguity and building systems from ground zero ref updazz com

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