Event Outreach Specialist

Job Title Event Outreach Specialist Location Mohali On-site Job Type Full-Time Experience 3-6 Years About RChilli RChilli is a global leader in AI-powered HR Tech enabling organizations to automate and streamline their recruitment processes with intelligent scalable and future-ready solutions Trusted by top ATS job boards and global enterprises we deliver innovation that drives talent transformation worldwide To support our rapid growth we are looking for a driven and strategic Event Outreach Specialist who can turn leads into meaningful business conversations through personalized outreach event engagement and field-based interactions Role Overview This is a hands-on role that blends email marketing account-based marketing ABM event coordination and field travel The ideal candidate is proactive highly organized and focused on outcomes This role is focused on building real in-person connections with prospects partners and clients You ll be directly responsible for driving Virtual or In-Person meetings - taking leads from interest to interaction through strategic outreach personalized follow-ups and on-ground presence You will work closely with marketing and sales teams to drive high-value engagements across our key markets and audiences Key Responsibilities Lead Engagement Meeting Scheduling Engage with leads generated from events conferences webinars roadshows and targeted campaigns to schedule in-person meetings Coordinate with sales to align meeting plans with strategic accounts and pipeline priorities Own the post-event follow-up cycle ensuring timely outreach and meaningful conversations Personalized Email Outreach Design and execute targeted behavior-based email campaigns to follow up with leads and decision-makers Use AI-powered tools ChatGPT Jasper etc to craft personalized messaging based on lead behavior account profiles and event context Track engagement metrics and optimize communication to improve meeting conversion rates Account-Based Marketing ABM Implement and manage ABM strategies focused on high-value target accounts in HR Tech SaaS and enterprise segments Collaborate with sales and marketing to create tailored engagement plans that drive meeting opportunities Use account insights and behavioral data to personalize outreach and content delivery Event Collaboration Coordination Partner with marketing on pre-event planning event logistics and post-event follow-ups Support scheduling of 1 1 meetings during trade shows webinars and roadshows Ensure all leads from events are properly tagged tracked and followed up in the CRM Field Travel On-Ground Execution Travel to client offices or event locations to conduct or support scheduled meetings Represent RChilli with professionalism and product knowledge during face-to-face engagements Maintain accurate CRM records of meetings feedback and next steps Requirements 3-6 years of experience in email outreach ABM or event engagement roles Strong experience in field coordination face-to-face client interaction and follow-up Hands-on experience with tools like HubSpot Zoho Salesforce Mailchimp or similar CRM marketing platforms Familiarity with AI-driven personalization and content creation tools Excellent communication relationship-building and time management skills Willingness to travel as needed for meetings and events Prior experience in HR Tech SaaS or B2B tech industries is a strong advantage International Travel What We Offer Competitive salary and performance-based incentives Opportunity to work in a fast-paced AI-led environment with global clients Exposure to advanced marketing automation and account-based engagement strategies Cross-functional collaboration with marketing sales and leadership teams A chance to be part of a rapidly growing innovation-focused organization shaping the future of HR Tech