SEO Executive

2 weeks ago


Gurgaon, Haryana, India EMB Global Full time
ob Summary:

Emb Global is seeking a proactive and results-oriented SEO Executive to join our dynamic team in Gurugram. This role is perfect for an individual with 1-2 years of experience who is passionate about driving organic growth through effective SEO strategies. You will be responsible for implementing and optimizing SEO campaigns, conducting in-depth analysis, and contributing to the overall success of our clients' online presence. Excellent communication skills are crucial for collaboration and reporting.

Responsibilities:

- Keyword Research & Strategy:Conduct comprehensive keyword research to identify relevant and high-performing keywords.
- Develop and implement keyword strategies to improve website rankings and drive targeted traffic.
- Analyze keyword trends and competitor strategies to identify opportunities.
- On-Page Optimization:Optimize website content, meta tags, headers, and internal linking for target keywords.
- Ensure website content is high-quality, relevant, and aligned with SEO best practices.
- Implement technical SEO recommendations to improve website structure and crawlability.
- Off-Page Optimization:Build and maintain high-quality backlinks through ethical outreach and content promotion.
- Manage and optimize business listings on relevant directories and platforms.
- Monitor and analyze competitor backlink profiles and identify opportunities.
- Performance Monitoring & Reporting:Utilize Google Analytics, Google Search Console, and other SEO tools to track website performance and key metrics.
- Generate regular reports on organic traffic, keyword rankings, and conversion rates.
- Analyze data to identify trends, insights, and areas for improvement.
- Content Collaboration:Work closely with content creators to ensure SEO best practices are integrated into content development.
- Provide recommendations for content optimization and keyword targeting.
- Optimize existing web content.
- Technical SEO Audits:Perform regular technical SEO audits to identify and resolve website issues.
- Optimize website speed, mobile-friendliness, and site architecture.
- Stay updated with the latest SEO trends and algorithm updates.
- Communication and Collaboration:Communicate effectively with team members, clients, and stakeholders.
- Present SEO strategies and reports clearly and concisely.
- Collaborate with cross-functional teams to achieve marketing goals.
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