▷ Only 24h Left Executive

3 days ago

Mumbai, India Starbucks Full time

Job Description

- Portfolio Management

New Product Development:

- To conceptualize new product development in the beverage and merchandise portfolio.
- Lead innovation in the space.
- Understand Market trends, need gaps, seasonality trends to curate a beverage and merchandise lineup
- Understand the gifting space to curate exclusive and relevant opportunities for Indian consumers.

Consumer Understanding:

- Closely monitor consumer trends in the beverage and merchandise category.
- Regular competition benchmarking of product and prices.
- Identify need gaps and opportunities
- Identify Regional Opportunities

Business Analytics

- Performance monitoring and analysis by evaluating different cuts basis region, city and store format performance.
- Forecasting and tracking performance against set targets, take corrective action plans involving key stakeholders

Promotional Launch

- Creating training documents as part of communications
- Creating documents for product launches, display standards at stores, and allocations

Cross Functional Stakeholder management

- Closely working with cross functions like Supply chain, brand and marketing, finance etc. to ensure timely product launches
- Aligning leadership concept tastings (beverages) and feedback (beverage & merchandise) incorporation for development refinement

Product Training and Education

- Creating beverage recipe cards and communications to be sent to stores.
- Support operations with best practices for products

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