▷ Apply in 3 Minutes: Senior Marketing Specialist

6 days ago


Hyderabad, India IHX - A Perfios Company Full time

About IHX IHX is building India’s most trusted health tech infrastructure platform—powering real-time, consent-led claims and data exchange between insurers and 30,000+ hospitals across 1,200+ cities. With $1B+ in claims processed yearly, IHX sits at the center of the next-gen health insurance stack. Why This Role Matters We’re hiring a strategic and creative Senior Marketing Specialist who thinks beyond templates, challenges the status quo, and executes with precision. This isn’t a checklist marketing role—it’s a growth seat. You’ll own CXO-grade storytelling, GTM planning, and event impact across the insurance and healthtech ecosystem. What You’ll Own - Strategic Marketing Leadership - Define and execute GTM campaigns that speak to insurers, TPAs, and healthtech leaders. Bring fresh ideas to life—think whitepapers, executive roundtables, GTM hooks, or brand narratives. - Premium Event Experiences - Design and deliver exceptional brand experiences at high-stakes events (e.g., India Insurtech Summit) . Handle everything from positioning to post-event lead activation. - Content with Gravitas. Craft sharp decks, brochures, leadership articles, and campaign assets that command attention and influence decision-makers. - Digital Influence: Lead IHX’s voice on and digital platforms. Build a content engine that builds visibility, credibility, and relevance. - Cross-Functional Activation - Work with sales, product, and leadership to convert insights into action. Be the voice of marketing in cross-team planning. Who You Are - 3–5 years of B2B marketing experience in healthtech, SaaS, BFSI, or regulated industries. - Strategic: You bring a “why it matters” lens to everything. - Creative: You’re full of fresh, relevant, and resonant ideas. - Assertive: You have a backbone, challenge with logic, and drive high standards. - Ownership-led: You’re hands-on, reliable, and need little prompting to deliver excellence. - Analytical: You make decisions backed by data, not gut feel. - Polished: You bring finesse in tone, design, and CXO-facing content. - Pedigree: Premium education preferred (MICA, IIMC, ISB, SIBM, or equivalent) Why Join us? - Shape the brand that powers 40%+ of India’s digital health insurance claims - Own big rooms, big ideas, and big events—while staying close to execution - Be part of a mission-led, product-first team that values independence, intellect, and impact - If you value trust, challenge, and opportunity—you’ll thrive here



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