Growth Marketing Manager

1 week ago

Chennai, India Metaflow Full time

About the Role

Growthlane is on the lookout for a high-output growth marketer: someone who can write, build, launch, and optimize fast — without sacrificing quality.

Fast writer. Fast builder. Fast thinker.

Someone who turns experiments into real revenue, quickly and cleanly.

What You'll Do

- Write and Edit Copy: Landing pages, ads, emails, blogs, social posts, lead magnets, outbound campaigns — sharp, clean, high-converting.
- Build and Launch Campaigns: Rapidly set up funnels, automations (Metaflow AI, Zapier, Make, n8n), and paid ad campaigns (Google, Meta, LinkedIn).
- Set Up and Optimize Systems: CRMs, lead flows, attribution tracking (GTM, GA4), and reporting.
- Experiment and Scale: Test messaging, offers, and funnels fast — and double down on what moves the metrics.
- Work Across the Funnel: Execute with a strong understanding of ABM, PLG, and lead qualification stages (MQL, SQL, SAL, PQL).

What You Bring

- Proven Writing Ability: Strong portfolio of marketing copy — landing pages, ads, emails — that delivered real business results.
- Execution Speed: Ability to take campaigns from idea to live in a matter of hours or days — not weeks.
- Growth Track Record:
- Grew traffic and leads through organic search, SEO, and social
- Delivered conversion-focused performance campaigns
- Scaled lead gen and content-driven growth
- Contributed directly to brand building and pipeline impact
- Growth Engineering Fluency:
- Comfortable using Metaflow AI to build and scale marketing automation workflows
- Experience designing and deploying AI-powered marketing agents
- Stack & Data Mindset:
- Hands-on with CRMs, automations, attribution setups, and tracking tools
- Clear understanding of data, performance metrics, and what drives growth

Growth Track Record:

- Organic Growth: Demonstrated success in driving traffic and leads through SEO, social media, and content marketing.
- Conversion-Focused Execution: Launched and optimized campaigns that directly improved signups, activations, or sales.
- Lead Generation & Brand Building: Built and scaled content-driven lead gen programs while strengthening brand presence.
- Marketing Automation Expertise: Hands-on experience improving marketing stacks with tools like Metaflow AI, Zapier, Make, n8n, HubSpot, Webflow, and others.
- Data and Attribution Skills: Skilled in setting up tracking (GTM, GA4), measuring full-funnel performance, and iterating based on data.
- B2B Growth Experience: 4+ years in B2B SaaS or agency environments with measurable contribution to pipeline and revenue.

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