Associate Brand Manager

3 weeks ago


Mumbai India Aprajita Toor Official Full time

Job Description Associate Brand Manager Location: Chembur, Mumbai Type: Full-time, On-site | 2-3years Email: [Confidential Information] Key Responsibilities - Develop and execute the brand strategy, ensuring alignment with overall business objectives. - Oversee campaign planning and execution from concept to final delivery across digital, retail, and PR touchpoints. - Maintain brand consistency across communication, packaging, digital assets, and in-store experience. - Collaborate with creative, marketing, and product teams to craft compelling storytelling around collections and launches. - Conduct market and consumer analysis to identify insights and opportunities for brand growth. - Manage seasonal content calendars, photoshoots, and campaign rollouts. - Work closely with external partners (PR, stylists, agencies) to ensure seamless brand representation. - Monitor brand performance metrics awareness, engagement, and perception and report key insights. Key Skills Brand Strategy & Positioning Creative Direction & Storytelling Campaign & Communication Management Market Insight & Trend Analysis Cross-Functional Collaboration Digital Marketing Awareness Visual and Aesthetic Understanding Ideal Candidate 2-3 years of experience in brand management, marketing, or communications, preferably in fashion, lifestyle, or luxury. Strong creative sensibility with a deep understanding of brand voice and narrative. Excellent organizational and communication skills with an eye for detail.



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