Performance Marketing Manager

4 weeks ago

Gurugram India Divine Hindu Full time

Job Description Greetings from Divine Hindu We're hiring a hands-on, ROI-obsessed Performance Marketing Manager to own paid growth across Meta & Google and scale D2C sales during festival peaks and everyday demand. Location: Sector-27, Gurgaon (Work from Office) Timings: MondaySaturday Salary: As per experience (competitive CTC + performance bonus) Immediate joiners preferred This is not a 95 role we expect ownership and the willingness to go beyond fixed hours during launches and festival peaks. About us Divine Hindu (https://www.divinehindu.in) sells authentic spiritual products malas, rudraksha, puja kits and lifestyle items rooted in Hindu tradition. We're a fast-growing, metrics-driven D2C brand scaling aggressively across India. The role (what you'll own) - Run end-to-end paid acquisition across Meta (FB/IG) and Google Ads (Search, Shopping, Display, YouTube) focused purely on sales (not lead gen). - Manage daily budgets and scale to 5L+ / day while protecting efficiency. - Deliver on these benchmarks: ROAS 4.5 and CAC 270 (consistent). - Reduce CAC & improve ROAS using audience segmentation, creative testing and funnel optimization. - Build full-funnel D2C campaigns, landing page & checkout experiments, and CRO tests. - Maintain tracking integrity (Meta Pixel, GA4, UTMs, server events) and operate custom dashboards (Looker Studio / internal). - Produce clear, actionable reports (CAC, ROAS, LTV:CAC, CTR, CPM) and present results to stakeholders. - Collaborate with design, content, product & operations to launch high-converting creatives and festival playbooks. We're looking for - 25 years hands-on performance marketing experience for D2C / e-commerce brands. - Proven experience managing 35L/day ad spends (or scaling to 5L+/day). - Strong track record of sales-focused campaigns on Meta + Google (not just lead-gen). - Deep familiarity with GA4, Meta Business Suite, Google Ads Manager, Looker Studio, and tracking hygiene. - Analytical, hypothesis-driven, test-and-learn mindset. - Fast executor who can own campaigns end-to-end. - Bonus: experience scaling across India + international markets. Send your CV to [Confidential Information]

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