Apply in 3 Minutes Content Writer

3 days ago

Ahmedabad India Wide Reach Full time

Job Description

About Wide Reach:

Wide Reach is a market leader providing comprehensive marketing solutions. Our expertise spans graphics and illustration, website development, production shoots, stall design, and integrated marketing and promotional strategies. We pride ourselves on delivering high-quality, customer-centric services that drive measurable business growth.

We are looking for a creative and detail-oriented Content Writer with proven agency experience. The ideal candidate will have a strong command of writing for digital platforms, an understanding of campaign strategy, and the ability to create structured social media content calendars that align with brand objectives.

Role Overview:

As a Content Writer at Wide Reach, you will be responsible for developing impactful content across social media, websites, blogs, and ad campaigns. You will also play a key role in planning and structuring social media calendars, ensuring consistent, engaging, and strategy-driven communication for our clients.

Key Responsibilities:

Content Creation & Strategy

- Write, edit, and proofread content for websites, blogs, social media, ad campaigns, and marketing materials.
- Craft engaging captions, taglines, and campaign messaging tailored for each platform.
- Develop SEO-friendly content for blogs, landing pages, and digital campaigns.

Social Media Planning

- Build and manage monthly social media content calendars for clients.
- Collaborate with designers and marketers to ensure timely execution of planned content.
- Align content strategy with campaign goals, trends, and audience engagement.
- writing scripts for videos, reels, or motion graphics.

Collaboration & Optimization

- Work closely with creative and performance teams to deliver brand-consistent communication.
- Research industry trends, competitors, and audience insights to strengthen content strategies.
- Optimize content for performance across different platforms.

Requirements:

- 14 years of content writing experience in a marketing/creative agency .
- Strong command of English with excellent grammar, vocabulary, and storytelling ability.
- Experience in creating and managing social media content calendars.
- Proficiency in writing for multiple formats: blogs, ads, captions, emailers, and websites.
- Understanding of SEO, keyword research, and digital marketing basics.
- Ability to adapt tone and style across different industries and brands.

Qualifications:

- Bachelor's degree in English, Journalism, Communications, Marketing, or related field.
- Portfolio showcasing social media content, blogs, and campaign copy.
- Strong collaboration and communication skills.
- Ability to work on-site in Ahmedabad.

Bonus Points For:

- Experience with content management systems (WordPress, HubSpot).
- Exposure to performance-driven copywriting (Google Ads, Meta Ads).

What You Get:

- Competitive salary
- Work on diverse brands across industries.
- High-growth, creative work environment.

Ready to Shape Stories That Build Brands

Join Wide Reach and create content strategies that deliver results.

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