Primary Market Research

1 day ago

Gurugram Bengaluru Pune, India IQVIA Full time

Job Description

Project Role:Primary Market Research

Work Experience:2 to 9 Years

Work location:Bengaluru/Gurgaon/Pune

Work Mode:Hybrid

Must Have Skills:Primary market research, Quantitative/Qualitative research, Pharma/Lifescience domain experience

About the team

The role is within the Research & Intelligence Team (R&I), whose aim is to deliver market research solutions, comprising mainly of PMR (Primary Market Research) to generate relevant insights for clients.

Responsibilities:

- Deliver in depth, comprehensive PMR reports and support ad hoc PMR projects in the multiple therapy areas like immunology, respiratory, rare diseases, neurology, diabetes, oncology etc. (non-exhaustive)
- Analyze primary data collected through interviews/surveys and create PowerPoint reports to provide information on different client objectives and requirements
- Demonstrate excellence as an individual contributor with minimal support from peers/team lead, together with the ability to work independently with onshore team members, driving high productivity/ efficiency, and creating appropriate performance reviews and capability development plan
- Should have flair to work across different sectors within HealthCare industry (Pharmaceutical, Life Sciences, Biotechnology and Healthcare services)
- Quality control, overview and to ensure deliverables are client ready. Should be able to manage client and stakeholder communication - via emails and conference calls
- Project types: Primary market Research (Qualitative and quantitative)- Patient Journey, brand performance trackers (involving multiple indications), market understanding, pricing etc.

What were looking for:

- Relevant Experience of 2+years . Preferential consideration will be given to candidates with experience in carrying out consulting and market research projects in the pharmaceutical area
- Experience/ academic background for sectors encompassing HealthCare industry (Pharmaceutical, Life Sciences, Biotechnology and Healthcare services)
- Experienced with qualitative and quantitative PMR research and on a variety of therapy areas as listed above
- High skills of interpretation and analysis (quantitative, qualitative and integration of different sources of data assets) - This would include thinking through the client business issue, adding the right context to the request (therapy area, business issue etc.) and developing a tailored, innovative solution to address the clients business objectives
- Ability to understand the link between client needs, data and its application
- Experience in designing/ developing questionnaire and discussion guide as per clients objective
- Excellent interpersonal, oral and written communication skills
- Good innovative thinking abilities and solution-oriented approach to work
- Should be very comfortable with MS Word, PowerPoint, and Excel

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