Growth Hacker

2 weeks ago

Bengaluru, India Sublime Galleria Full time

Role Overview The Growth Manager will be responsible for driving customer acquisition, retention, and revenue growth across our website and e-commerce/quick commerce platforms. This role combines data-driven marketing, performance optimization, and cross-functional collaboration to deliver consistent growth. Key Responsibilities 1. E-commerce & Website Growth - Own and scale sales on our D2C website (Shopify/WordPress etc.) - Optimize website funnels, improve conversion rates, and increase repeat purchases. - Plan and execute website campaigns (offers, bundles, luxury gifting promotions). 1. Quick Commerce & Marketplaces - Manage and grow presence on Zepto, Blinkit, Instamart, Amazon, Flipkart, Nature’s Basket etc. - Negotiate placements, ad spends, and promotional campaigns with platform teams. - Track platform-specific KPIs (CTR, AOV, CAC, ROI). 1. Digital Marketing & Growth Hacking - Drive performance marketing campaigns (Google Ads, Meta, Affiliate, Influencers). - Work with agencies/vendors to optimize ROAS & CPA. - Develop strategies to increase organic traffic & SEO visibility. 1. Analytics & Reporting - Monitor sales dashboards and create weekly/monthly growth reports. - Track CAC, LTV, repeat purchase rate, churn, AOV, CTR. - Use insights to iterate campaigns and improve ROI. 1. Cross-Functional Collaboration - Work with Branding, Operations, and Customer Support to ensure a smooth customer journey. - Align with supply chain teams to ensure stock availability on platforms. Key Skills & Qualifications - 3–6 years of experience in e-commerce growth, digital marketing, or performance marketing. - MBA from a Tier 1 college preferred. - Strong understanding of D2C websites, quick commerce, and marketplace dynamics. - Proficiency in Google Ads, Meta Ads, SEO tools, Google Analytics, and CRM platforms. - Ability to work with data dashboards and make decisions backed by analytics. - Excellent negotiation skills with platforms and agencies. - Prior experience in FMCG, luxury brands, or beverages is a plus.

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