Visual Merchandiser
5 days ago
Job Summary: The Virtual Merchandiser at Aisha Rao ensures optimal product mix across stores, maintains freshness in stock displays, and rotates stock based on regional preferences, seasonal trends, and sales data. This role requires coordination with production and store teams to drive performance.
Key Responsibilities:
- Ensure store displays align with seasonal trends and brand aesthetics.
- Guide store teams on visual merchandising to maintain brand consistency.
- Maintain optimal stock levels across stores, rotating merchandise regularly.
- Analyze sales data and store feedback to determine best-performing products per city and season.
- Develop and implement stock rotation plans to optimize sales and minimize dead stock.
- Work with the production team to track upcoming collections and plan merchandising accordingly.
- Communicate with store managers and sales teams to refine merchandising strategies.
- Provide insights to design and production teams for future collections.
- Monitor and analyze consumer behavior, sales trends, and competitor merchandising.
- Manage inter-store transfers, minimize excess stock, and ensure seamless inventory tracking. Assist in planning promotions, and end-of-season sales.
- Support the sales team in achieving targets through effective VM strategies.
- rain store teams on VM best practices to enhance sales performance.
- Align in-store merchandising with marketing campaigns to drive conversions.
- Report VM effectiveness and contribute to strategic planning.
Requirements:
- Experience: 2+ years in retail or visual merchandising, preferably in luxury apparel.
- Education: Bachelors degree in Fashion Merchandising, Retail Management, or related field preferred.
- Skills: Strong analytical abilities, coordination, fashion sense, and inventory management proficiency.
Preferred Qualifications:
- Experience in luxury retail.
- Understanding of regional fashion trends and demands.
- Familiarity with ERP and stock management systems.
- Basic knowledge of digital merchandising and e-commerce.
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