Sr. SEO Strategist

6 days ago

Bengaluru, Karnataka, India Uplers Full time
Job Description

Key Responsibilities:

- Strategic SEO Planning: Develop and execute comprehensive SEO strategies aligned with business objectives to increase organic traffic and improve search engine rankings.
- Technical SEO Management: Conduct thorough technical SEO audits, identify issues related to crawlability, indexing, site architecture, and page speed, and implement solutions to enhance website performance.
- AI & Automation Integration: Leverage AI-powered tools and automation workflows for tasks such as keyword research, content optimization, and performance tracking to enhance efficiency and accuracy.
- Content Optimization: Collaborate with content creators to ensure SEO best practices are implemented across all web content.
- Performance Analysis: Utilize analytics platforms to monitor, analyze, and report on SEO performance, providing actionable insights and recommendations.
- Competitor Analysis: Conduct in-depth analysis of competitors SEO strategies to identify opportunities and inform decision-making.
- Cross-Functional Collaboration: Work closely with development, design, and marketing teams to ensure SEO best practices are integrated into all aspects of website development and marketing campaigns.
- Training and Mentorship: Provide guidance and mentorship to junior SEO analysts.

Requirements:

- Educational Background: Bachelors or Masters degree in Marketing, Information Technology, Computer Science, or a related field.
- Experience: 5 to 8 years of hands-on experience in SEO.
- Technical Proficiency: Strong understanding of technical SEO aspects.
- AI & Automation Skills: Experience with AI-driven SEO tools.
- Analytical Skills: Proficiency in data analysis.
- Tool Expertise: Experience with SEO tools.
- Programming Knowledge: Basic understanding of HTML, CSS, JavaScript.
- Communication Skills: Excellent verbal and written communication skills.
- Adaptability: Ability to stay updated with the latest industry trends.

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