Lead - AdTech Platform solutions (SMB)

8 hours ago

Mumbai India JioStar Full time

Job Description The SMB Indirect team builds scaled, low-touch growth engines for SMB advertisers through Programmatic, Self-Serve, Partnerships, and Performance initiatives. Its mandate is to unlock incremental revenue by expanding reach, simplifying access, and driving measurable outcomes for advertisers at scale. We are seeking an SMB Solutions & Platform Lead to define and scale Jiostar's SMB advertising stack through partner integrated solutions and self-serve platform. The role combines hands-on solutioning with ecosystem partners (Commerce, AdTech, Retail and Data) and seamless onboarding via integrations and self-serve advertiser platform. You will bridge working with Jiostar product, partnership teams to ideate and operationalize scalable monetization models that deliver outcomes for SMBs. Key Responsibilities: - Design and operationalize monetization solutions with ecosystem partners (commerce, AdTech, retail, data) - Build repeatable SMB use cases integrating Jiostar inventory, partner data, and measurement frameworks. - Shape and scale the self-serve ads platform to simplify onboarding, campaign setup, and optimization. - Collaborate with product, data, and GTM teams to drive automation, adoption, and platform efficiency. - Represent the SMB charter across product, partnerships, and sales to ensure alignment on roadmap and outcomes. Skills & Attributes for Success: - Strong understanding of digital ad ecosystems self-serve, ad serving, measurement, and attribution. - Ability to translate advertiser and partner needs into scalable product and data solutions. - Analytical and execution-driven; adept at bridging product, GTM, and partnerships. - Familiarity with SMB advertiser lifecycle and performance optimization levers. - Strong communication and cross-functional collaboration skills. Preferred: - 812 years in digital advertising, AdTech, or platform monetization roles. - Proven experience in building or scaling SMB, self-serve, or ecosystem-integrated ad solutions. - Exposure to commerce, quick commerce, or data-driven partnership environments. - Bachelor's degree required; MBA or equivalent preferred.

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