Paid Media Manager
4 weeks ago
Job Description Paid Media Manager We are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various platforms, ensuring alignment with overall marketing strategies and objectives. Key Responsibilities - Strategic Planning: Develop and execute paid media strategies that drive growth across all digital channels. - Campaign Leadership: Manage end-to-end campaigns across Google Ads (Search, Display, Shopping), Meta Ads (Facebook/Instagram), LinkedIn, Apple Search Ads (ASA), and other relevant platforms. - Performance Optimization: Track and analyze KPIs (CTR, CPC, ROAS, conversions, CPL) and apply insights to continuously improve campaign performance. - Audience Strategy: Build and optimize audience targeting, including demographics, interests, behaviors, and geo-specific segments. - Creative Direction: Collaborate with design and content teams to produce engaging ad creatives, messaging, and CTAs tailored to target audiences. - Budget Management: Own and optimize media budgets, ensuring efficient spend and maximum ROI. - International Campaign Structuring: Design campaigns tailored to specific regions, including budget allocation, messaging, and targeting strategies. - Competitor Benchmarking: Monitor competitor activity and industry trends to identify opportunities and refine strategies. - Market Intelligence: Stay updated on platform updates, emerging trends, and changes in consumer behavior to maintain a competitive edge. - Reporting & Insights: Deliver actionable performance reports to leadership, highlighting insights, learnings, and recommendations for optimization. Qualifications - Education: Bachelor's degree in Marketing, Advertising, Business, or related field. - Experience: 35 years in performance marketing or paid media management, with direct e-commerce campaign experience. - Technical Skills: - Hands-on expertise with Google Ads (Search, Display, Shopping). - Strong proficiency in Meta Ads Manager and Apple Search Ads (ASA). - Experience with tracking setups (Pixel, Firebase, GTM). - Familiarity with conversion rate optimization (CRO) and landing page best practices. - Certifications: Google Ads and Meta Blueprint certifications preferred.
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Head of Paid Media
1 week ago
India Publicis Media ( PUBLICIS GROUPE ) Full timeHead of Paid Media Publicis Media Part-Time · Remote Position Overview Publicis Media is seeking a Head of Paid Media to oversee and guide the direction of all paid media activities across our client portfolio. This senior role is responsible for defining strategic approaches, ensuring operational consistency, and maintaining strong performance standards...
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Paid Media Manager
4 weeks ago
India Reading Room Full timeJob Description About Us Reading Room is a leading digital agency with over 20 years of experience in delivering impactful digital experiences for clients across the public sector, membership organisations, and more. We're part of the Rippleffect Group, with offices in the UK, Portugal, and the Philippines. We're driven by curiosity, collaboration,...
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Paid Media
1 week ago
mumbai, India Zoo Media Full timePlease Note: The candidate is expected to operate under EST, time zone.Job Description:Daily pacing reports delivered via email to client each morning, ensuring all in- marketcampaigns on are target to meet goals. Reports will include templated charts(Tableau/Datorama and/or excel) with insights into factors driving pacing againstgoal. Where campaigns are...
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Paid Media Manager
2 weeks ago
Mumbai, Maharashtra, India, Maharashtra ELEMT Full timePaid Media Manager We are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various...
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Paid Media Manager
6 days ago
Mumbai, Maharashtra, India Puretech Digital - A Genesis Company Full timeAs a Paid Media Advertising Business Manager, you will lead and oversee the strategic direction and execution of paid media campaigns in the digital marketing landscape. This role requires a seasoned professional with a strong background in paid media, exceptional leadership skills, and a deep understanding of digital advertising platforms. The Business...
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Paid Media Manager
2 weeks ago
Noida, India GEDU Services Full timeJob Description JOB TITLE: Paid Media Manager BUSINESS FUNCTION: Digital Marketing JOB LOCATION: Noida About MLA College MLA College is an award-winning Higher Education provider, specializing in global distance learning programmes that can be studied from anywhere in the world. Established in 2012 as Marine Learning Alliance Ltd and originally developed...
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Paid Media Manager
4 weeks ago
Mumbai, India ELEMT Full timePaid Media Manager We are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various...
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Paid Media Manager
4 weeks ago
Mumbai, India ELEMT Full timePaid Media Manager We are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various...
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Paid Media Manager
4 weeks ago
Mumbai, India ELEMT Full timePaid Media Manager We are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various...
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Paid Media Manager
3 weeks ago
Mumbai, India ELEMT Full timePaid Media ManagerWe are seeking a dynamic and results-driven Paid Media Manager to lead our digital advertising efforts. This role is ideal for someone with a passion for digital advertising, a knack for analytics, and a creative edge to optimize campaigns for maximum performance. You will be responsible for managing paid media campaigns across various...
