Product Marketing Manager

Get to know OktaOkta is The World s Identity Company We free everyone to safely use any technology-anywhere on any device or app Our Workforce and Customer Identity Clouds enable secure yet flexible access authentication and automation that transforms how people move through the digital world putting Identity at the heart of business security and growth At Okta we celebrate a variety of perspectives and experiences We are not looking for someone who checks every single box - we re looking for lifelong learners and people who can make us better with their unique experiences Join our team We re building a world where Identity belongs to you We re looking for a Product Marketing Manager APJ Okta Auth0 to drive regional go-to-market execution and sales enablement across Asia-Pacific Japan APJ Based in India you ll collaborate with global and regional teams to adapt messaging content and strategy for key markets like Australia and Japan while also fueling growth in emerging markets such as India This role is perfect for a strategic marketer with a passion for storytelling market insights and equipping sales teams with impactful content This role will be reporting to APK Product Marketing Manager What You ll DoRegional Go-to-Market Execution Support product launches and GTM strategies across APJ ensuring alignment with regional needs Localize global marketing campaigns for key and emerging APJ markets Optimize product messaging and positioning for diverse audiences Sales Enablement Adapt global sales content for APJ ensuring relevance and effectiveness Equip sales and partners with the right messaging competitive insights and use cases Gather regional feedback to refine positioning and enablement strategies Content Messaging Tailor product messaging to resonate with APJ customers while maintaining global consistency Work with content teams to adapt marketing assets case studies blogs web pages for the region Market Insights Competitive Intelligence Conduct research on customer trends industry shifts and regulatory considerations in APJ Analyze competitors and identify opportunities for differentiation Share insights with global and regional teams to inform strategy Cross-Functional Collaboration Work closely with regional sales marketing and global product teams to ensure seamless execution Serve as a bridge between APJ teams and headquarters advocating for regional market needs What You Bring 5 years in product marketing B2B SaaS marketing or a related field Familiarity with Identity Access Management IAM cybersecurity or cloud security solutions Experience or knowledge of APJ markets Australia Japan India etc Strong written and verbal communication skills in English business-level proficiency Ability to adapt global sales and marketing content to local market needs Analytical mindset with a data-driven approach to market research and strategy Bachelor s degree in Marketing Business or a related field or equivalent experience Collaborative self-motivated and comfortable working in a fast-paced cross-functional environment Work Setup Location Based in India supporting the broader APJ region Flexibility Remote or hybrid depending on company policy Collaboration Work across time zones with regional and global teams LI-CS7What you can look forward to as a Full-Time Okta employee Amazing Making Developing Okta cultivates a dynamic work environment providing the best tools technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves regardless of where they live Find your place at Okta Some roles may require travel to one of our office locations for in-person onboarding Okta is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without 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collection of information unless such collection displays a valid OMB control number This survey should take about 5 minutes to complete The foundation for secure connections between people and technologyOkta is the leading independent provider of identity for the enterprise The Okta Identity Cloud enables organizations to securely connect the right people to the right technologies at the right time With over 7 000 pre-built integrations to applications and infrastructure providers Okta customers can easily and securely use the best technologies for their business More than 19 300 organizations including JetBlue Nordstrom Slack T-Mobile Takeda Teach for America and Twilio trust Okta to help protect the identities of their workforces and customers