Senior Brand Specialist/Manager

2 days ago

Rohtak, India Samarth Care Full time

If you’re a brand professional driven by meaningful work, clarity, consistency and bold innovation, here’s a rare chance to shape a category. Founded by IIT, IIM, Cambridge and McKinsey alums, Samarth is reimagining eldercare across 350 cities and 33 countries with the backing of reputed investors. Join us to scale a purpose-led brand with heart and rigour. What You’ll Do - Work with Founders to shape brand strategy: positioning, segmentation, insights, pricing and personas. - Own brand identity, voice and consistency across digital, social, PR and partnerships. - Help the team drive high-impact campaigns, content, community and ROI-based initiatives. - Lead research, analytics, budgeting, KPIs and performance tracking. - Partner with leadership, sales, ops and agencies to fuel growth. What We’re Looking For - PG in Marketing/Business with 5+ years in brand leadership (B2C preferred). - Expertise in positioning, analytics, digital tools and brand custodianship. - Strong storytelling, leadership and stakeholder skills; passion for eldercare impact. - Self-starter comfortable with autonomy in a fast-paced, mission-driven environment. Location Gurgaon Apply Ready to build something that truly matters? With strong reputation and customer love built over 10 years, we are embarking on the next phase of growth. We invite you to be part of shaping this journey. Send your profile and a brief note to strategichr@samarth.community

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