GTM Program Manager

3 weeks ago

Mumbai India OLIVER Agency Full time

Job Description Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. Role: GTM Program Manager Location: Mumbai, India Work Timings: 5:30am to 2:30pm About the role: We're looking for a highly skilled and strategic GTM Program Manager to join our team. In this pivotal role, you will be responsible for orchestrating the successful launch of new products, features, and initiatives. You will serve as the central hub, coordinating across multiple marketing and cross-functional teams to ensure our Devices marketing go-to-market strategies are executed flawlessly, on time, and with maximum impact. You will be part of a team that drives strategic alignment, manages dependencies, and mitigates risks, turning complex cross-functional projects into streamlined, successful GTM launches. What you will be doing: - Program Management Leadership: Support the end-to-end GTM program management for product launches and initiatives, from initial planning to post-launch analysis. - Cross-Functional Coordination: Serve as a key POC liaison between Product Marketing, GStore, Retail, Country marketing teams etc to ensure a unified and effective GTM strategy. - Strategic Planning: Collaborate with stakeholders to define and document GTM plans through the line including ATL, GStore, Retail plans and media flighting. - Risk & Dependency Management: Proactively identify potential risks, bottlenecks, and dependencies, and develop mitigation plans and operational systems to keep programs on track. - Communication: Establish and maintain clear communication channels, providing regular updates on program status, key milestones, and performance to all stakeholders. - Process Improvement: Continuously assess and refine processes and best practices to improve efficiency and effectiveness for future launches. What you need to be great in this role: - Go to Market Strategy: : +6 years of experience in go-to-market strategies, ideally in-house. Demonstrated ability to understand business objectives and translate them into actionable GTM plans. - Program management : Proven ability to manage complex, cross-functional projects from inception to completion. Strong organizational skills, attention to detail - Mindset: highly proactive approach. - Collaboration: Exceptional interpersonal and communication skills. Ability to build strong relationships with teams in diverse cultures and locations, and influence stakeholders without direct authority. - Strategic Thinking: - Tools: Proficiency with project management software (e.g., Asana, Jira, Smartsheet), as well as GTM-related tools and platforms. - Passion for and inquisitive about AI and new technologies - Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical.

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