Content Creator

6 hours ago

Panaji, India Tsokha Full time

Job Description — Content Creator (Tsokha Lifestyle) Brand Tsokha Lifestyle (Porvorim, Goa) Role Type Full-time (On-site) Focus Creative Design • Reels • Aesthetic Visual Content • Product Shoots Salary 20-35k (Based on skill & portfolio) About Tsokha Lifestyle Tsokha is a curated lifestyle brand offering ceramics, ethnic apparel, jewellery, home décor, aromatherapy, wellness, and handcrafted pieces. We are a design-first brand, and our content must reflect elegance, minimalism, and strong aesthetic sensibility. We are looking for a modern Content Creator — someone who understands today’s visual language and can produce aesthetic, scroll-stopping content for Instagram, websites, and brand campaigns. Role Overview You will be responsible for creating all visual content for Tsokha — from reel creation to photos, graphics, banner creatives, and storytelling visuals. This is a pure content + design role. Key Responsibilities: 1. Reel Creation (Primary Responsibility) · • Shoot, edit, and produce high-quality reels for Instagram. · • Create content around ceramics, apparel, jewellery, aromatherapy, wellness, and home décor. · • Use trending formats, transitions, and concepts aligned with the brand’s tone. 2. Product Photography & Styling · • Shoot aesthetic product photos for Instagram & catalogue. · • Create flatlays, moodboards, and creative compositions. · • Style shoots with props, fabrics, textures, and backgrounds. 3. Graphic Creatives & Design · • Create social media posts, banners, posters, story templates, and promotional creatives. · • Work with colour palettes, typography, and brand systems. · • Design festival creatives, new launch creatives, and sale announcements. 4. Visual Branding · • Maintain Tsokha’s brand identity in every piece of content. · • Ensure aesthetics match the brand mood: earthy • elegant • handcrafted • modern • minimal. 5. Concept Development · • Ideate new content concepts, themes, and campaign ideas. · • Plan seasonal shoots (festive, monsoon, winter, launch campaigns). · • Prepare creative moodboards and shoot ideas. Skills Required · • Strong command over video editing tools (CapCut, VN, Premiere Pro optional). · • Product photography skills using phone or camera. · • Graphic design skills (Canva or Adobe tools). · • Strong aesthetic sense — colours, lighting, styling. · • Understanding of modern Instagram trends & formats. · • Ability to independently shoot and deliver content regularly. Preferred Profile · • 1–3 years experience in content creation. · • Strong portfolio with lifestyle products/fashion/creative reels. · • Based in Goa or willing to relocate. · • Passion for design, décor, fashion, and handcrafted brands. Work Culture · • Creative freedom. · • Aesthetic work environment (Tsokha Store Studio). · • Direct contribution to brand identity. · • Opportunity to grow into a Creative Lead as Tsokha expands. How to Apply · • Portfolio / Instagram work link. · • 3–5 reels you have created. · • Resume. · . Expected Salary

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