SEO Content Writer – E-Commerce
3 weeks ago
Location: Remote Type: Full-Time Department: SEO & Marketing Reports To: SEO Manager / Head of Growth About the Role We're looking for a creative and passionate SEO Content Writer who can craft real, authentic, and engaging content that strengthens our brand voice and drives organic growth. In a world flooded with AI-generated copy, we're seeking a true writer — someone who understands how to connect with readers, build trust, and send strong SEO signals through genuinely valuable, human-written content. You'll work closely with our SEO and marketing teams to create high-impact product descriptions, category copy, and editorial content that helps our eCommerce brand rank higher, convert better, and stand out online. 🛍️ Key Responsibilities - Write original, high-quality, and SEO-optimized content for: - Product pages (titles, descriptions, highlights, FAQs) - Category pages and collection landing pages - Blog posts, buying guides, and brand storytelling pieces - Campaign pages, email content, and landing pages - Collaborate with SEO and marketing teams to develop content strategies that support organic growth. - Conduct keyword research and align writing with user intent, funnel stage, and conversion goals. - Create compelling, benefit-driven product content that's authentic, non-AI, and emotionally resonant. - Optimize on-page elements — meta titles, descriptions, internal linking, and structured content formatting. - Regularly audit, update, and refresh existing content to maintain ranking performance and topical authority. - Work cross-functionally with creative and tech teams to ensure each page aligns with brand, tone, and SEO standards. Requirements & Skills - 2+ years of proven experience as a Content Writer, SEO Writer, or Copywriter, ideally in eCommerce, D2C, or lifestyle/apparel domains. - Strong understanding of on-page SEO, keyword placement, and content hierarchy. - Excellent command over English with perfect grammar, tone consistency, and storytelling ability. - Ability to write genuine, non-AI, human-centric content that performs well in search results. - Working knowledge of SEO and analytics tools like Google Search Console, Ahrefs, SEMrush, or SurferSEO. - Experience writing for large-catalog eCommerce sites (product/category pages) is a major plus. - Highly organized with the ability to meet deadlines and manage multiple content projects. - Strong research skills and an understanding of buyer psychology and search intent. 🌟 Preferred Skills - Experience writing conversion-focused eCommerce copy (product descriptions, collection blurbs, etc.) - Familiarity with Shopify, WordPress, or other CMS platforms. - Basic understanding of HTML for web formatting (nice to have). - Knowledge of content performance metrics (CTR, engagement, dwell time). 🌱 Why Join Us - Be part of a growing eCommerce brand focused on quality, storytelling, and authenticity. - Work directly with SEO and marketing leadership on impactful organic growth initiatives. - Freedom to write creatively while driving real business results. - Flexible work culture, creative autonomy, and performance-based growth opportunities.
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