Swageazy - Google Ads Specialist (3-5 Yrs) Gurgaon/gurugram (online/digital Marketing)

Join Us as a Google Ads Specialist and Leverage Your Expertise We are looking for a skilled and results-driven Google Ads Specialist to join our marketing team The ideal candidate will be responsible for planning optimizing implementing and analyzing paid search engine marketing activities This role requires a strong understanding of Google Ads as well as excellent analytical and communication skills About Us At Swageazy we re not just another company - we re a community of trailblazers dreamers and achievers Swageazy is an all-in-one enterprise gifting platform assisting start-ups modern workplaces to shop store and deliver high-quality swag around the globe with click of a button We are India s first platform that automates gifting for employees customers and prospects globally You can put your employee gifting on auto-pilot with us and send gifts that they would love to keep Our mission is we aim to achieve our vision through our tech-first approach we have built a platform where you can curate a gift pack of your choice and we ll take care of the rest - from design assistance to last-mile delivery across India and International markets and we re committed to creating a workplace where your ideas and aspirations can thrive Your Role As our Google Ads Specialist you won t just be filling a role you ll be shaping the future Your responsibilities will include Key Responsibilities - Campaign Management Create manage and optimize Google Ads campaigns Search Display Video Shopping and App to achieve marketing goals - Keyword Research Conduct thorough keyword research and selection for campaigns focusing on strategic and long-tail keywords - Ad Copy Creation Write compelling ad copies and test various versions to improve click-through rates CTR and conversions - Bid Management Implement and manage bidding strategies to maximize ROI while adhering to budget constraints - Performance Analysis Monitor and analyze campaign performance metrics making data-driven decisions to improve performance - A B Testing Design and conduct A B tests for ads landing pages and bid strategies to identify the best-performing elements - Reporting Generate detailed performance reports providing insights and recommendations for improvement - Budget Management Allocate and manage budgets across campaigns ensuring optimal spend and performance - Competitor Analysis Perform competitive analysis to identify opportunities and threats - Collaboration Work closely with the SEO content and design teams to ensure cohesive strategies and messaging - Stay Updated Keep up with the latest trends and changes in Google Ads and the broader digital marketing landscape What We re Looking For - We re not just interested in your qualifications - we re curious about your passion skills and potential The traits and qualities we want to hear from you -Education Bachelor s degree in Marketing Business Communications or a related field -Experience Minimum of 3-5 years of hands-on experience managing Google Ads campaigns Certifications Google Ads Certification is required additional certifications such as Google Analytics are a plus Skills - Proficiency in Google Ads Google Analytics and other relevant tools - Strong analytical skills and experience with data analysis and reporting - Excellent written and verbal communication skills - Ability to work independently and manage multiple projects simultaneously - Strong attention to detail and organizational skills - Knowledge of SEO and digital marketing strategies is a plus Additional Information This is a full-time position Onsite based in Gurgaon Travel may be required occasionally for industry events etc Why Join Us - Here you won t just be an employee you ll be part of a family that encourages learning growth and innovation We would like to hear from you if You are interested in being a part of a young and fast paced environment to implement market best practice - Compensation will be competitive and commensurate with experience - You are keen to put in place strong processes and systems and this is a chance to work in a company which is not burdened by legacy systems - You realise that you are joining the team at an early stage and can play a pivotal growth role as the company grows you are excited to be early at the table - You care about people and your team members and you want to influence positive changes at the workplace - If you are a results-driven marketer with a passion for Google Ads we encourage you to apply for this position Join our team and help us elevate our Google Ads efforts and drive business success ref updazz com