
Social Media Manager
4 weeks ago
Key Responsibilities:
- Social Media Strategy:
- Develop and implement a comprehensive social media strategy to increase brand awareness, drive engagement, and achieve marketing objectives.
- Stay informed about industry trends and competitor activities to identify opportunities for innovation.
- Community Management:
- Foster and maintain a positive online community by engaging with followers, responding to comments and messages, and addressing inquiries or concerns.
- Monitor social media channels for trends, discussions, and opportunities to join relevant conversations.
- Social Media Advertising:
- Develop and manage paid social media advertising campaigns, ensuring effective targeting and budget management.
- Stay updated on advertising trends and platform updates to maximize campaign effectiveness.
- Collaboration:
- Collaborate with the marketing team, graphic designers, and other stakeholders to ensure cohesive branding across all channels.
- Work closely with influencers, partners, and other collaborators to expand reach and engagement.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager or similar role.
- In-depth knowledge of social media platforms, trends, and best practices.
- Strong written and verbal communication skills.
- Experience with social media analytics tools.
- Creative thinking and problem-solving skills.
- Ability to work in a fast-paced environment and meet tight deadlines.
- Familiarity with social media advertising platforms.
- Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
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