Senior Copywriter

1 week ago

Gurgaon, Haryana, India Cuemath Full time
Job Description

About Cuemath

Cuemath is on a mission to transform how children learn math. We go beyond memorization, focusing on deep understanding, problem-solving, and critical thinking to prepare students for the future. If youre passionate about crafting compelling narratives that drive action, we want you on our team.

Role Overview:

Were looking for a Senior Copywriter who can create high-converting, impactful content across various platforms. Your words will shape how parents, students, and educators engage with Cuemath. From performance ads to video scripts, and influencer campaigns to website content, youll play a key role in bringing Cuemaths vision to life.

What Youll Do :

- Performance Ad Copies: Write engaging, conversion-driven ad copies for digital campaigns across Meta, Google, and other ad platforms.
- Influencer Marketing Content: Develop authentic and persuasive content for influencer collaborations, including captions, scripts, and storytelling frameworks.
- Website & Landing Pages: Craft compelling content for web pages and landing pages to drive engagement and conversions.
- Email & CRM Content: Create high-impact email campaigns that nurture leads and increase retention
- Webinars & Events: Develop scripts, promotional content, and key messaging for Cuemaths webinars, workshops, and virtual events.
- BTL (Below-the-Line) Marketing Activities: Write persuasive copy for offline campaigns, including flyers, brochures, standees, and community-driven activations.
- Brand Storytelling: Ensure a consistent brand voice while experimenting with creative messaging approaches

What Makes You a Great

- Fit3-4 years of experience in copywriting with a strong portfolio of high-performing content
- Creativity at your coreyou can think outside the box and bring fresh ideas to the table
- A knack for writing clear, concise, and persuasive copy that drives action.
- Strong understanding of audience psychology and the ability to tailor messaging accordingly.
- Experience in performance marketing, influencer content, and offline activations.
- Ability to balance data-driven insights with compelling storytelling.
- Preferred: Experience in video storytelling and scriptwriting
- Exceptional command of English with impeccable grammar and attention to detail

Bonus Points If You:

- Have worked in a fast-paced startup or high-growth environment.
- Are comfortable using AI tools for content ideation and optimization

Why Join Cuemath

- Be part of a global EdTech brand thats transforming how math is learned.
- Work in a dynamic, creative team that values innovation and impact
- Own high-visibility projects with room to experiment and push boundaries
- Competitive salary and benefits.

If youre a copywriter who thrives on creativity and impact, wed love to hear from you.

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