Head- Brand Marketing

3 days ago

Gurgaon Haryana, India Weekday AI Full time

This role is for one of the Weekday s clients Min Experience 8 years Location Gurugram JobType full-time Requirements Key Responsibilities Brand Strategy Leadership Develop and drive a cohesive brand marketing strategy that strengthens market positioning and aligns with long-term business objectives Social Media Marketing Lead the creation and management of social media content and calendars with a strong focus on Instagram engagement and brand storytelling Integrated Brand Management Oversee brand initiatives across digital social offline and print channels ensuring consistent tone visual identity and messaging AI-Driven Marketing Leverage modern AI tools for creative ideation content generation brand storytelling and campaign optimization Use prompt-engineering practices to enhance brand performance Creative Communication Oversight Guide the development of messaging frameworks creative assets and content strategies that resonate with diverse target audiences Cross-Functional Collaboration Work closely with marketing design product and leadership teams to ensure brand alignment and seamless execution of campaigns Performance Insights Monitor brand metrics audience engagement and campaign results to make data-driven decisions and continuously improve brand effectiveness Skills Brand Marketing o Brand Management o Brand Strategy o Brand Awareness o Branded Content

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