Hiring "influencer Marketing Executive" For Grant Road Location

2 weeks ago

Mumbai Maharashtra, India Talisman HR Solutions Full time

Job Title Influencer Marketing Executive Location Grant Road Mumbai Job Type Full-Time Day Monday to Saturday Time 10am to 7pm Salary Best as per industry Reports To Marketing Manager Director Job Overview We are looking for a dynamic and results-driven Influencer Marketing Executive to join our marketing team The ideal candidate will play a key role in identifying partnering and collaborating with social media influencers to amplify our brand presence grow our follower base and drive meaningful engagement across platforms especially Instagram You must have a deep understanding of influencer marketing trends Instagram s algorithm and performance analytics Key Responsibilities Influencer Strategy Collaboration Identify and onboard relevant influencers that align with the brand s values voice and target audience Build and nurture strong long-term relationships with influencers creators and brand ambassadors Manage day-to-day communication with influencers to ensure timely and high-quality content delivery Campaign Execution Design and execute influencer marketing campaigns to support product launches promotions and brand awareness initiatives Collaborate with content social media and design teams to ensure influencer content aligns with the overall brand strategy Contract Budget Management Negotiate influencer contracts deliverables timelines and payments Ensure compliance with campaign briefs and track contract deliverables effectively Performance Analysis Reporting Monitor and evaluate campaign performance using KPIs such as impressions reach engagement conversions and ROI Create detailed performance reports with actionable insights and optimization recommendations Required Qualifications Skills Education Bachelor s degree in Marketing Communications PR or a related field Experience 2-3 years of hands-on experience in influencer marketing or social media strategy Knowledge Skills Strong understanding of social media platforms especially Instagram YouTube and TikTok Updated knowledge of influencer trends content styles and engagement strategies Excellent communication relationship-building and negotiation skills Proficiency in influencer marketing platforms and social media analytics tools Ability to analyze campaign data and draw actionable insights for optimization Key Performance Indicators KPIs Reach Impressions Total number of unique users reached through influencer content Engagement Rate Metrics such as likes comments shares and saves Influencer ROI Conversion rates website traffic or sales directly linked to influencer campaigns Audience Growth Increase in followers and engagement across the brand s social media channels For more detail contact or whatsApp at 9503973095 Victor

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