Senior Content Writer

3 weeks ago

India Snaphunt Full time

- Our team is highly motivated people who are committed to achieving outstanding results and helping companies build and manage distributed teams with ease - Fast-track career growth while working in a regional team- Our client is an end-to-end workforce management system They serve as the primary source of truth for streamlining your people IT finance operations Easily manage everything from onboarding procurement devices and attendance to offboarding from a single platform The Job We are looking for an experienced Senior Content Writer to join our growing marketing team The ideal candidate must have over 6 years of experience in developing content especially in the B2B SaaS space You should have a proven track record of creating compelling engaging and high-quality content that drives traffic generates leads and enhances brand visibility You will play a key role in developing and executing our content strategy ensuring it aligns with our business objectives and resonates with our target audience You will be responsible for - Producing high-quality plagiarism-free content such as blog posts whitepapers eBooks case studies website copy ad email campaigns newsletters social media posts video voiceovers and sales enablement materials - Developing and executing a content strategy that aligns with business goals and targets key personas - Collaborating cross-functionally to gather insights and ensure content addresses all stages of the customer journey - Working with an SEO analyst to integrate SEO-friendly elements into content enhancing organic search rankings and driving qualified traffic - Conducting research on industry trends competitor activities and target audience pain points to ensure content relevance - Managing a content calendar to ensure consistent content distribution across channels - Reviewing and editing content to ensure clarity accuracy and adherence to brand guidelines - Monitoring and analyzing content performance metrics to refine strategies and improve engagement and conversion rates Ideal Candidate - You have over 6 years of content writing experience in the B2B SaaS space - You hold a Bachelor s degree in English Journalism Marketing or Communications - You demonstrate exceptional project management skills and creativity in bringing innovative content ideas to life - You possess strong writing editing and proofreading skills with a solid understanding of SEO principles - You can translate complex technical concepts into clear engaging content - You are proficient in CMS and familiar with marketing automation tools like HubSpot - You use tools such as SEMrush Google Analytics and Clarity for content management - You have experience with content performance analytics and optimizing content strategies - You have a strong portfolio showcasing various content types in the B2B SaaS space ref updazz com

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