[Only 24h Left] Marketing Automation Email Specialist

Introduction We believe that every candidate brings something special to the table including you So even if you feel that you re close but not an exact match we encourage you to apply We d be thrilled to receive applications from exceptional individuals like yourself Gallagher a global industry leader in insurance risk management and consulting services boasts a team of over 50 000 professionals worldwide Our culture known as The Gallagher Way is driven by shared values and a passion for excellence At the heart of our global operations the Gallagher Center of Excellence GCoE in India founded in 2006 upholds the values of quality innovation and teamwork With 10 000 professionals across five India locations GCoE is where knowledge-driven individuals make a significant impact and build rewarding long-term careers Overview A J Gallagher is in need of an experienced Marketing Automation Email Specialist to support the build and pre-deployment of marketing communications How you ll make an impactResponsibilities Develop and manage digital templates emails landing pages programs within the marketing automation platform Ensure responsive mobile email landing page and form designs meet Gallagher brand standards as well as being cross-browser and cross-device compatible Build and execute test strategies including A B multi-variant testing to drive qualified traffic and revenue-building activities Support the execution of marketing campaigns - activities include but not limited to campaign flow builds email creation outbound landing page creation form creation media placement tracking etc Support the execution of automated lead generation programs Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns Report on critical email and marketing automation campaign metrics Serve as a Subject Matter Expert on marketing automation best practices including campaign executive email and landing page creation email deliverability and data integrity Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities testing and projected results Understand and follow email and marketing automation processes including workflow documentation and QA testing Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed Marketing Automation Platform expert About you Qualifications 2 years digital marketing experience with experience working on a marketing automation platform such as Marketo Eloqua HubSpot or Salesforce Marketing Cloud Pardot Advanced HTML CSS knowledge and Intermediate to Advanced skills in building responsive emails and landing pages Previous familiarity direct experience using a CRM system e g Salesforce Bachelor s Degree required or equivalent combination of experience and education Must be able to demonstrate a high level of marketing automation and CRM experience Well-rounded marketing technologist familiar with B2B lead generation inbound outbound marketing demand generation etc Excellent communication skills written verbal presentation Proven ability to work in a collaborative environment as well as being a motivated self-starter Compensation and benefits We value inclusion and diversity Inclusion and diversity I D is a core part of our business and it s embedded into the fabric of our organization For more than 95 years Gallagher has led with a commitment to sustainability and to support the communities where we live and work Gallagher embraces our employees diverse identities experiences and talents allowing us to better serve our clients and communities We see inclusion as a conscious commitment and diversity as a vital strength By embracing diversity in all its forms we live out The Gallagher Way to its fullest Gallagher believes that all persons are entitled to equal employment opportunity and prohibits any form of discrimination by its managers employees vendors or customers based on race color religion creed gender including pregnancy status sexual orientation gender identity which includes transgender and other gender non-conforming individuals gender expression hair expression marital status parental status age national origin ancestry disability medical condition genetic information veteran or military status citizenship status or any other characteristic protected herein referred to as protected characteristics by applicable federal state or local laws Equal employment opportunity will be extended in all aspects of the employer-employee relationship including but not limited to recruitment hiring training promotion transfer demotion compensation benefits layoff and termination In addition Gallagher will make reasonable accommodations to known physical or mental limitations of an otherwise qualified person with a disability unless the accommodation would impose an undue hardship on the operation of our business