Product Senior
3 weeks ago
Locations: Mumbai | Gurgaon
Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital venturesand business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
We Are BCG X
Were a diverse team of more than 3,000 tech experts united by a drive to make a difference. Working across industries and disciplines, we combine our experience and expertise to tackle the biggest challenges faced by society today. We go beyond what was once thought possible, creating new and innovative solutions to the worlds most complex problems. Leveraging BCGs global network and partnerships with leading organizations, BCG X provides a stable ecosystem for talent to build game-changing businesses, products, and services from the ground up, all while growing their career. Together, we strive to create solutions that will positively impact the lives of millions.
What You&aposll Do
Our strategic design team develops transformative solutions informed by deep consumer research and insight. They work to uncover the intangible attitudes, behaviors, and motivations that drive peoples choices and desires. By identifying key consumer pain points, our strategic designers can create contextually impactful venture opportunities and platforms through empathetic design thinking.
You are Good at
- Conduct primary qualitative research investigations that help strategically frame, validate, or challenge other forms of research.
- Develop ethnographic research and contextual design investigations to understand customer behaviors, pain points, needs, and aspirations.
- Conduct deep trend analysis and research interesting exemplars in the marketplace.
- Identify behavioral patterns and opportunity areas
- Analyze research results and develop actionable insights
- Bring your research to life through personas, customer journeys, insight-opportunity frameworks, system maps, stories, scenarios, infographics, and service models.
- Design and facilitate internal workshops (e.g. ideation sessions) and external workshops with multi-disciplinary teams and corporate partners.
- Proof presentation and storytelling skills, including board presentations.
- Converge innovative ideas to a set of digital and physical products or services in collaboration with Experience Designers, Venture Architects, Product Managers, and Engineers.
- Iteratively design, test, and refine disruptive products and services.
- Translate and show your understanding what research means for business ideas.
- Drive the design strategy and make sure the customer perspective is the guiding principle along the whole process.
What You&aposll Bring
- Graduate or Post graduate Degree in either Design, Business, Psychology, Strategy, Marketing or a related field.
- 5+ years of relevant experience in ethnographic research, divergent exploration, concept development, and building products, gained from working in an innovation agency, startup, or tech company.
- An informative portfolio of work demonstrating strong human-centered design capabilities across a diverse range of projects.
- Strong interpersonal and teaming skills, empathy and willingness to work in interdisciplinary teams.
- General understanding of business models and economics.
- Solid slide writing skills.
- Copywriting, branding or visual implementation skills are a plus.
#BCGXjob
Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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