Digital Marketing Executive

3 days ago


Doraha PB IN Jobted IN C2 Full time

A Digital Marketing Executive plans executes and optimizes online marketing campaigns to drive brand awareness lead generation customer engagement and revenue growth This role combines content paid media SEO email social and analytics to deliver measurable results and support overall marketing strategy Key responsibilities Develop implement and manage digital marketing campaigns across channels SEM Google Ads social media Facebook Instagram LinkedIn Twitter X TikTok as relevant display and remarketing Execute on-site and off-site SEO keyword research on-page optimization technical SEO checks content recommendations and link-building support Create edit and optimize content for web blog email and social channels in line with brand voice and SEO best practices Manage email marketing and marketing automation workflows segmentation A B tests nurture flows performance tracking Monitor analyze and report campaign performance KPIs ROAS CPL CTR conversion rates and provide actionable optimization recommendations Maintain and update website CMS content collaborate with developers designers for landing pages and CRO tests Coordinate with creative and product teams to produce assets ads landing pages banners videos Manage budgets and bidding strategies for paid campaigns ensure efficient spend and ROI tracking Stay up to date with digital trends platform changes and competitor activity experiment with new channels and formats Support events webinars and other integrated marketing activities when required Required qualifications experience Bachelor s degree in Marketing Communications Business or related field or equivalent experience 2-5 years of digital marketing experience adjust depending on seniority Proven experience running paid search and social campaigns with measurable results Solid understanding of SEO best practices and on-page technical fundamentals Experience with email marketing platforms e g Mailchimp HubSpot Klaviyo and marketing automation Experience with analytics and reporting tools Google Analytics GA4 Google Tag Manager Data Studio Looker Studio Comfortable working with CMS platforms WordPress Shopify or similar Technical skills tools Google Ads Google Analytics GA4 Google Tag Manager Google Data Studio Looker Studio Facebook Ads Manager LinkedIn Campaign Manager TikTok Ads as relevant SEO tools SEMrush Ahrefs Moz or equivalent CMS WordPress Shopify etc HTML CSS basics a plus Email automation HubSpot Klaviyo Mailchimp ActiveCampaign etc Excel Google Sheets for analysis and reporting Job Type Full-time Pay 20 000 00 - 30 000 00 per month Benefits Leave encashment Ability to commute relocate Doraha Doraha - 141421 Punjab Reliably commute or planning to relocate before starting work Required Education Bachelor s Preferred Experience Digital marketing 1 year Preferred Work Location In person



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